Qlik Case Studies Leading Dutch mortgage advice provider achieves transparency, risk reduction and cost savings with mobile Business Intelligence
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Leading Dutch mortgage advice provider achieves transparency, risk reduction and cost savings with mobile Business Intelligence

Qlik
Analytics & Modeling - Real Time Analytics
Functional Applications - Enterprise Resource Planning Systems (ERP)
Finance & Insurance
Sales & Marketing
Business Operation
Real-Time Location System (RTLS)
Supply Chain Visibility
Data Science Services
System Integration
De Hypotheekshop, a leading Dutch mortgage advice provider, needed to adapt to the changing financial market environment, which was marked by a recession and new compliance regulations. The company wanted to operate based on up-to-date information rather than gut feeling. They needed a Business Intelligence tool that could be deployed in different ways: standalone, mobile, in the cloud or on-premise. The tool needed to link to multiple data sources, combining the internal data of De Hypotheekshop with third-party data sources from their growing network of franchisees. This would provide users across the network with insights that would have an impact on the business. Additionally, the company faced the demand for transparency and compliance enforced by the Autoriteit Financiële Markten (the Netherlands Authority for the Financial Markets).
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De Hypotheekshop Centrale Organisatie B.V. is a leading Dutch mortgage advice provider. It operates independently of any financial organisation, maintains a six percent market share and serves more than 15,000 clients annually. The company operates through a network of 180 branches across the Netherlands. The most important objective of De Hypotheekshop as a franchisor is to keep abreast of the markets developments. The company faced significant changes in its operating and market environment due to the recession in 2009. With this change came new compliance regulations that had to be implemented and used with immediate effect.
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De Hypotheekshop chose to implement QlikView, a Business Intelligence tool, demonstrated by Hippoline, a specialist provider of business and IT solutions for the financial market. QlikView was able to link to multiple data sources, combining the internal data of De Hypotheekshop with third-party data sources from their growing network of franchisees. This provided users across the network with insights that would have an impact on the business. QlikView also offered flexibility, quick implementation and ease-of-use at a very reasonable price. To effectively monitor and control compliance and transparency and measure the commissions of its franchisees, De Hypotheekshop decided to develop and add a compliance module into its QlikView application where high-risk mortgages are easily and quickly identifiable through KPIs. To assist in user adoption and gaining commitment from each of the branches, De Hypotheekshop and Hippoline chose to deliver QlikView on the iPad.
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De Hypotheekshop was able to operate based on real-time facts rather than gut feeling.
The company achieved cost efficiencies.
The company made optimum use of marketing resources.
In 90% of cases, De Hypotheekshop can answer all investigative questions within a day.
De Hypotheekshop’s franchisees now achieve average cost savings of 10%.
Through more effective use of marketing resources, the organisation has cut its marketing spend by 15%.
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