ServiceNow Case Studies JoyTunes uses Appsee to improve retention, usability and conversions

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	JoyTunes uses Appsee to improve retention, usability and conversions ServiceNow

JoyTunes uses Appsee to improve retention, usability and conversions

ServiceNow

Technology Category	Analytics & Modeling - Real Time Analytics
Applicable Industries	Education
Applicable Functions	Product Research & Development
Services	Data Science Services
Challenge	JoyTunes is an innovative company that uses gamification and audio technology to revolutionize the way people learn and practice music. The company wanted to better understand their users, eliminate usability issues within the app, and increase user retention and in-app conversions. They were looking for a solution that could provide them with real insights into their users' in-app behavior and help them measure, understand, and improve the user experience. Read More
About Customer	JoyTunes is an innovative company that uses the power of gamification and audio technology to revolutionize the way people learn and practice music. They aim to make learning and practicing music more engaging and effective by integrating it with technology. They were looking for a solution to better understand their users, eliminate usability issues within their app, and increase user retention and in-app conversions. Read More
Solution	JoyTunes decided to implement Appsee's Mobile Analytics solution. This in-app mobile analytics solution enabled JoyTunes to measure, understand, and improve the user experience. It provided single user session recordings, aggregated heatmaps, and real insights into their users' in-app behavior. With this solution, JoyTunes was able to identify and eliminate usability issues within the app, leading to an increase in user retention and in-app conversions. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Applicable Industries

Education

Applicable Functions

Product Research & Development

Services

Data Science Services

Challenge

JoyTunes is an innovative company that uses gamification and audio technology to revolutionize the way people learn and practice music. The company wanted to better understand their users, eliminate usability issues within the app, and increase user retention and in-app conversions. They were looking for a solution that could provide them with real insights into their users' in-app behavior and help them measure, understand, and improve the user experience.

About Customer

JoyTunes is an innovative company that uses the power of gamification and audio technology to revolutionize the way people learn and practice music. They aim to make learning and practicing music more engaging and effective by integrating it with technology. They were looking for a solution to better understand their users, eliminate usability issues within their app, and increase user retention and in-app conversions.

Solution

JoyTunes decided to implement Appsee's Mobile Analytics solution. This in-app mobile analytics solution enabled JoyTunes to measure, understand, and improve the user experience. It provided single user session recordings, aggregated heatmaps, and real insights into their users' in-app behavior. With this solution, JoyTunes was able to identify and eliminate usability issues within the app, leading to an increase in user retention and in-app conversions.

Impact #1	Increased retention by 25% for 1 week and 1 month user
Impact #2	Increased the number of users that get to advanced levels by 20% after introducing a 'tutorial' page
Impact #3	Doubled the amount of users that completed the on-boarding process (played the first song)

Impact #1

Increased retention by 25% for 1 week and 1 month user

Impact #2

Increased the number of users that get to advanced levels by 20% after introducing a 'tutorial' page

Impact #3

Doubled the amount of users that completed the on-boarding process (played the first song)

Benefit #1	25% increase in retention for 1 week and 1 month users
Benefit #2	20% increase in the number of users that get to advanced levels
Benefit #3	100% increase in the number of users that completed the on-boarding process

Benefit #1

25% increase in retention for 1 week and 1 month users

Benefit #2

20% increase in the number of users that get to advanced levels

Benefit #3

100% increase in the number of users that completed the on-boarding process

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Overview

JoyTunes uses Appsee to improve retention, usability and conversions

Operational Impact

Quantitative Benefit