Via Case Studies Innovative Mobility Solution for Rural Commuters in France's Loire Region

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	Innovative Mobility Solution for Rural Commuters in France's Loire Region Via

Innovative Mobility Solution for Rural Commuters in France's Loire Region

Via

Technology Category	Infrastructure as a Service (IaaS) - Private Cloud
Applicable Industries	Automotive Transportation
Use Cases	Public Transportation Management Transportation Simulation
Services	Training
Challenge	The five rural communes of Sarthe, in France's Loire region, were facing a significant transportation challenge. With no public transportation available, residents were forced to rely on private vehicles to commute to denser areas using the TER train network. This situation was not only inconvenient but also limited mobility for those without access to a private vehicle. SNCF's Tech4Mobility, a program within France's national state-owned railway company, recognized this issue and sought to provide innovative mobility options for these commuters. The challenge was not only to cater to daily commuters but also to those traveling for educational and leisure purposes. Read More
About Customer	The customers of Ma Course SNCF are the residents of the five rural communes in the Sarthe region of France. These residents previously had no access to public transportation and had to rely on private vehicles for commuting to denser areas. The customer base includes daily commuters, students, leisure travelers, commercial travelers, and errand runners. The service also caters to elderly residents who may find driving challenging. Since the launch of the service, the community has shown a positive response, with 830 accounts created and 250 active riders as of March 2022. Read More
Solution	In response to this challenge, SNCF's Tech4Mobility partnered with Via to launch a first-mile-last-mile pre-booking service named 'Ma Course SNCF'. This service shuttles passengers to and from train stations, thereby creating new mobility potential for the region and encouraging train usage. The service covers five communes, serving approximately 15,000 residents. It targets five use cases, including commuters, students, leisure travelers, commercial travelers, and errand runners. The aim of Ma Course SNCF is not only to enhance regional connectivity but also to reduce private vehicle usage and provide an alternative to driving for elderly residents. Since its launch in February 2021, the service has seen healthy ridership growth and adoption by the community. Read More Log in to view content
Contents

Technology Category

Infrastructure as a Service (IaaS) - Private Cloud

Applicable Industries

Automotive

Transportation

Use Cases

Public Transportation Management

Transportation Simulation

Services

Training

Challenge

The five rural communes of Sarthe, in France's Loire region, were facing a significant transportation challenge. With no public transportation available, residents were forced to rely on private vehicles to commute to denser areas using the TER train network. This situation was not only inconvenient but also limited mobility for those without access to a private vehicle. SNCF's Tech4Mobility, a program within France's national state-owned railway company, recognized this issue and sought to provide innovative mobility options for these commuters. The challenge was not only to cater to daily commuters but also to those traveling for educational and leisure purposes.

About Customer

The customers of Ma Course SNCF are the residents of the five rural communes in the Sarthe region of France. These residents previously had no access to public transportation and had to rely on private vehicles for commuting to denser areas. The customer base includes daily commuters, students, leisure travelers, commercial travelers, and errand runners. The service also caters to elderly residents who may find driving challenging. Since the launch of the service, the community has shown a positive response, with 830 accounts created and 250 active riders as of March 2022.

Solution

In response to this challenge, SNCF's Tech4Mobility partnered with Via to launch a first-mile-last-mile pre-booking service named 'Ma Course SNCF'. This service shuttles passengers to and from train stations, thereby creating new mobility potential for the region and encouraging train usage. The service covers five communes, serving approximately 15,000 residents. It targets five use cases, including commuters, students, leisure travelers, commercial travelers, and errand runners. The aim of Ma Course SNCF is not only to enhance regional connectivity but also to reduce private vehicle usage and provide an alternative to driving for elderly residents. Since its launch in February 2021, the service has seen healthy ridership growth and adoption by the community.

Impact #1	The implementation of the Ma Course SNCF service has significantly improved the mobility situation in the five rural communes of Sarthe. By providing a reliable and convenient transportation option, the service has encouraged more residents to use the train network for their commuting needs. This has not only reduced the reliance on private vehicles but also promoted regional connectivity. The service has been well-received by the community, as evidenced by the high average ride rating of 4.9 out of 5. Furthermore, the service has provided an alternative transportation option for elderly residents, enhancing their mobility and independence.

Impact #1

The implementation of the Ma Course SNCF service has significantly improved the mobility situation in the five rural communes of Sarthe. By providing a reliable and convenient transportation option, the service has encouraged more residents to use the train network for their commuting needs. This has not only reduced the reliance on private vehicles but also promoted regional connectivity. The service has been well-received by the community, as evidenced by the high average ride rating of 4.9 out of 5. Furthermore, the service has provided an alternative transportation option for elderly residents, enhancing their mobility and independence.

Benefit #1	2,000% ridership growth since launch in February 2021
Benefit #2	450 monthly trips as of March 2022
Benefit #3	830 accounts created

Benefit #1

2,000% ridership growth since launch in February 2021

Benefit #2

450 monthly trips as of March 2022

Benefit #3

830 accounts created

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Overview

Innovative Mobility Solution for Rural Commuters in France's Loire Region

Operational Impact

Quantitative Benefit