Case Studies Innovation with Style: How Zalando Enhances Procurement with ML-powered Suggestions
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Innovation with Style: How Zalando Enhances Procurement with ML-powered Suggestions

Analytics & Modeling - Machine Learning
Application Infrastructure & Middleware - Data Exchange & Integration
Functional Applications - Enterprise Resource Planning Systems (ERP)
E-Commerce
Retail
Business Operation
Procurement
Predictive Replenishment
Process Control & Optimization
Software Design & Engineering Services
System Integration
Zalando faced challenges in optimizing their procurement processes, which included issues like maverick ordering and deviations from standard procedures. The company needed a solution to streamline these processes, reduce operational tasks, and improve overall efficiency. Additionally, they aimed to enhance supplier analytics to better understand supplier billing behavior and payment terms, ultimately improving working capital management.
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Zalando is a leading European e-commerce company specializing in fashion and lifestyle products. With a strong focus on customer centricity and data-driven decision-making, Zalando aims to solve important challenges in the retail industry. The company operates across multiple countries in Europe and has a large workforce dedicated to providing a seamless shopping experience for its customers. Zalando's commitment to innovation and efficiency drives its continuous efforts to enhance various aspects of its operations, including procurement.
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To address these challenges, Zalando implemented Celonis for process mining and automation. This solution enabled the company to optimize procurement processes by identifying inefficiencies and automating tasks such as eInvoicing and eCatalogues. The Machine Learning Action Engine provided guided buying recommendations, reducing operational tasks and improving decision-making. Additionally, Celonis' supplier analytics capabilities allowed Zalando to gain insights into supplier billing behavior and payment terms, enhancing working capital management. The implementation of process governance measures helped mitigate maverick ordering and deviations from standard procedures, ensuring compliance and consistency.
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The implementation of Celonis led to significant improvements in procurement efficiency and speed, allowing Zalando to focus more on value creation.
The use of machine learning and automation reduced the burden of operational tasks, enabling employees to concentrate on strategic activities.
Enhanced supplier analytics provided valuable insights into supplier behavior, leading to better negotiation of payment terms and improved working capital management.
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