Overview
InMarket Enhances Data Platform with ML-Powered Solution for Improved Efficiency and ROIProvectus |
Analytics & Modeling - Machine Learning Platform as a Service (PaaS) - Application Development Platforms | |
Cement Retail | |
Product Research & Development Sales & Marketing | |
Real-Time Location System (RTLS) Retail Store Automation | |
Data Science Services Testing & Certification | |
Operational Impact
The ML-powered data & analytics platform built by Provectus significantly improved InMarket's data analytics capabilities. The completion rate for Apache Spark jobs increased from 40% to 99%, resulting in a 50% boost in the productivity of the company’s data team. The platform also demonstrated a 10x increase in cluster throughput, optimizing resources and saving costs. This new platform not only enabled InMarket to efficiently collect and process billions of events daily but also to deliver actionable insights to their clients in real time. This improved InMarket’s appeal to marquee brands and strengthened the company’s leading position among omnichannel marketing platforms for Fortune 500 brands. | |
Quantitative Benefit
99% completion rate of data processing events | |
50% increase in team’s productivity | |
$1M increase in ROI per year | |