Mappedin Case Studies How Simon has the inside edge

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	How Simon has the inside edge Mappedin

How Simon has the inside edge

Mappedin

Technology Category	Application Infrastructure & Middleware - Data Visualization Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries	Retail
Applicable Functions	Business Operation Sales & Marketing
Use Cases	Retail Store Automation Supply Chain Visibility
Services	Software Design & Engineering Services System Integration
Challenge	Simon Property Group, a global leader in retail real estate ownership, management, and development, was facing a significant challenge. Their primary issue was the lack of tools required to keep their mall maps up to date. As store and amenity locations are always changing, customers were finding it difficult to locate what they were looking for. Simon needed a solution that would allow them to manage map updates easily and provide a seamless navigation experience for their shoppers. To stay true to the Simon brand, this solution had to be delivered through best-in-class systems. Read More
About Customer	Simon Property Group is a global leader in retail real estate ownership, management, and development. Their industry-leading retail properties and investments span across North America, Europe, and Asia, providing shopping experiences for millions of consumers every day. They generate billions in annual retail sales. Simon Property Group is committed to delivering a physical world experience that is similar to the digital world experience: informed, customized, and efficient, with as little friction as possible. Read More
Solution	Simon Property Group partnered with Mappedin to address their challenge. Mappedin’s fully integrated solution delivered a range of tools and benefits to over 200 Simon mall locations. The solution included Mappedin’s “Smart Search” which enables shoppers to find what they’re looking for by pre-populating results based on data, delivering a user-friendly experience. The solution also provided a navigation experience that is simple, efficient, and accurate, enabling shoppers to get to their selected destination with ease. The maps were highly customized to incorporate Simon’s brand throughout every aspect. The maps were vector-based, enabling shoppers to pan, zoom, rotate, hover and click ensuring they can easily find what they’re looking for. Simon’s maps are maintained through automation and user-friendly tools. By integrating Mappedin’s CMS with Simon’s central CMS, the process of updating tenant and property information became seamless. Changes to Simon’s physical space such as renovations and maintenance can be updated through Mappedin’s easy-to-use editor tools. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - Data Visualization

Platform as a Service (PaaS) - Data Management Platforms

Applicable Industries

Retail

Applicable Functions

Business Operation

Sales & Marketing

Use Cases

Retail Store Automation

Supply Chain Visibility

Services

Software Design & Engineering Services

System Integration

Challenge

Simon Property Group, a global leader in retail real estate ownership, management, and development, was facing a significant challenge. Their primary issue was the lack of tools required to keep their mall maps up to date. As store and amenity locations are always changing, customers were finding it difficult to locate what they were looking for. Simon needed a solution that would allow them to manage map updates easily and provide a seamless navigation experience for their shoppers. To stay true to the Simon brand, this solution had to be delivered through best-in-class systems.

About Customer

Simon Property Group is a global leader in retail real estate ownership, management, and development. Their industry-leading retail properties and investments span across North America, Europe, and Asia, providing shopping experiences for millions of consumers every day. They generate billions in annual retail sales. Simon Property Group is committed to delivering a physical world experience that is similar to the digital world experience: informed, customized, and efficient, with as little friction as possible.

Solution

Simon Property Group partnered with Mappedin to address their challenge. Mappedin’s fully integrated solution delivered a range of tools and benefits to over 200 Simon mall locations. The solution included Mappedin’s “Smart Search” which enables shoppers to find what they’re looking for by pre-populating results based on data, delivering a user-friendly experience. The solution also provided a navigation experience that is simple, efficient, and accurate, enabling shoppers to get to their selected destination with ease. The maps were highly customized to incorporate Simon’s brand throughout every aspect. The maps were vector-based, enabling shoppers to pan, zoom, rotate, hover and click ensuring they can easily find what they’re looking for. Simon’s maps are maintained through automation and user-friendly tools. By integrating Mappedin’s CMS with Simon’s central CMS, the process of updating tenant and property information became seamless. Changes to Simon’s physical space such as renovations and maintenance can be updated through Mappedin’s easy-to-use editor tools.

Impact #1	Simon Property Group was able to enhance the shopping experience for their customers.
Impact #2	The company was able to keep their mall maps up to date, making it easier for customers to find what they were looking for.
Impact #3	The integration of Mappedin’s CMS with Simon’s central CMS made the process of updating tenant and property information seamless.

Impact #1

Simon Property Group was able to enhance the shopping experience for their customers.

Impact #2

The company was able to keep their mall maps up to date, making it easier for customers to find what they were looking for.

Impact #3

The integration of Mappedin’s CMS with Simon’s central CMS made the process of updating tenant and property information seamless.

Benefit #1	Mappedin’s solution was implemented in over 200 Simon mall locations.
Benefit #2	The usage levels of the new interactive maps exceeded Simon's set targets.

Benefit #1

Mappedin’s solution was implemented in over 200 Simon mall locations.

Benefit #2

The usage levels of the new interactive maps exceeded Simon's set targets.

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Overview

How Simon has the inside edge

Operational Impact

Quantitative Benefit