Gong
Case Studies
How Gong Helped Zillow Thrive During a Global Pandemic
Overview
How Gong Helped Zillow Thrive During a Global PandemicGong |
Analytics & Modeling - Predictive Analytics Analytics & Modeling - Real Time Analytics | |
Sales & Marketing | |
Predictive Quality Analytics Process Control & Optimization Real-Time Location System (RTLS) | |
Data Science Services System Integration | |
Operational Impact
Gong enabled the team to observe how its partners (real estate agents) responded — in real-time — giving them confidence its approach was driving customer goodwill, reducing short-term churn, and providing future win-back opportunities. | |
Thanks to Gong trackers, the team could monitor key phrases and provide instantaneous feedback to reps. In turn, this real-time coaching significantly improved the reception of the discount when the offer was adjusted. | |
Stephen provided all of the executives a “daily briefing,” with at least one reference to Gong during every meeting, email, and asynchronous update. | |
Quantitative Benefit
Ended Q3 with an INCREASE in MRR... during a global pandemic! | |
Zillow Premier Agent have its BEST YEAR EVER. Not only were they able to retain partners and revenue, but they actually grew their business. | |