GoodData
Case Studies
How Fourth Added Analytics to Its Menu… and Realized a 117% ROI
Overview
How Fourth Added Analytics to Its Menu… and Realized a 117% ROIGoodData |
Analytics & Modeling - Real Time Analytics Platform as a Service (PaaS) - Data Management Platforms | |
Business Operation Sales & Marketing | |
Supply Chain Visibility Predictive Quality Analytics | |
Data Science Services System Integration | |
Operational Impact
Fourth can now sell monthly subscriptions for additional data capabilities that were not possible before implementing GoodData, providing a new revenue stream. | |
Fourth’s new data products allow the company to grow customer relationships by serving as their “one-stop shop” for collecting and storing their customer data. | |
GoodData’s platform allows Fourth to deploy solutions for its customers in as little as five days. | |
Quantitative Benefit
117% ROI, with a payback period of 2.4 years | |
New revenue source in monthly subscription options | |
Customer retention rate of 97% | |