Case Studies
How ChenMed is Building the Best Candidate Database in Value-based Healthcare
Overview
Analytics & Modeling - Predictive Analytics Application Infrastructure & Middleware - Data Visualization Functional Applications - Enterprise Resource Planning Systems (ERP) | |
Healthcare & Hospitals | |
Business Operation Human Resources | |
Software Design & Engineering Services System Integration Training | |
Operational Impact
The Phenom CRM and Phenom AI Discovery have been instrumental in ChenMed’s goal to make better talent decisions by building stronger talent pipelines with all career site visitors — even those who don’t apply for a job. Most importantly, ChenMed recruiters are using the CRM and Phenom Talent Analytics to uncover critical insights that inform their recruiting strategy and promote more meaningful conversations with candidates. | |
With an accurate, continually growing candidate database, ChenMed now has a thorough understanding of their candidate personas — including employees — so they can serve them content they want to see. By making changes like this, their recruitment marketing efforts are soaring. In fact, one campaign alone resulted in 5% of their database applying for a new job at ChenMed. “We usually strive for a 1-3% apply rate on a campaign like that. We were thrilled to get five,” Davis reported. | |
Using Phenom Talent Marketplace, time spent on ChenMed’s internal employee career site increased 21% in the last year — with 76% of employees who click on a job description applying to that position. And with Phenom Referrals, they’ve witnessed an 85% increase in employee referrals year over year. | |
Quantitative Benefit
Increased applies 25% | |
Increased employee referrals 85% | |
Time spent on internal employee career site increased 21% | |