Text Case Studies Grove City College helps future students apply using LiveChat

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	Grove City College helps future students apply using LiveChat Text

Grove City College helps future students apply using LiveChat

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Technology Category	Application Infrastructure & Middleware - API Integration & Management
Applicable Industries	Education
Applicable Functions	Sales & Marketing
Services	System Integration
Challenge	Grove City College, a Christian liberal arts college from Pennsylvania, was looking for a way to assist future students with college planning and the application process. They wanted to provide information about the school and help with the application process right on their website. The challenge was to find a solution that would allow them to interact with students in real-time, answer their questions, and provide assistance when needed. Read More
About Customer	Grove City College is a Christian liberal arts college located in Pennsylvania. The college offers a liberal arts and sciences education across more than 50 majors. Its mission is to provide an excellent education at an affordable price in a thoroughly Christian environment. The college is committed to assisting future students with college planning and the application process, and aims to provide information and support to students and their parents through their website. Read More
Solution	Grove City College decided to implement LiveChat on their website, specifically on the Future Students and Student Life and Learning pages. This allowed students to reach out to the Admissions staff with questions about the school or ask for help with the application process at any time. The LiveChat is operated by several Student Ambassadors and various staff, and is integrated with Salesforce, a customer service system. This integration allows agents to access students' files, check their application status, and provide quicker answers to their questions. The college also uses automatic greetings to initiate chats with visitors who spend over 20 seconds on the website, and offers help with admission or setting up a visit to the campus based on the keywords typed in the search box. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Applicable Industries

Education

Applicable Functions

Sales & Marketing

Services

System Integration

Challenge

Grove City College, a Christian liberal arts college from Pennsylvania, was looking for a way to assist future students with college planning and the application process. They wanted to provide information about the school and help with the application process right on their website. The challenge was to find a solution that would allow them to interact with students in real-time, answer their questions, and provide assistance when needed.

About Customer

Grove City College is a Christian liberal arts college located in Pennsylvania. The college offers a liberal arts and sciences education across more than 50 majors. Its mission is to provide an excellent education at an affordable price in a thoroughly Christian environment. The college is committed to assisting future students with college planning and the application process, and aims to provide information and support to students and their parents through their website.

Solution

Grove City College decided to implement LiveChat on their website, specifically on the Future Students and Student Life and Learning pages. This allowed students to reach out to the Admissions staff with questions about the school or ask for help with the application process at any time. The LiveChat is operated by several Student Ambassadors and various staff, and is integrated with Salesforce, a customer service system. This integration allows agents to access students' files, check their application status, and provide quicker answers to their questions. The college also uses automatic greetings to initiate chats with visitors who spend over 20 seconds on the website, and offers help with admission or setting up a visit to the campus based on the keywords typed in the search box.

Impact #1	The implementation of LiveChat has allowed Grove City College to interact with future students in real-time, providing them with the information they need and assisting them with the application process.
Impact #2	The integration with Salesforce has enabled the Admissions staff to access students' files and provide quicker answers to their questions.
Impact #3	The use of automatic greetings has helped the college to initiate chats with visitors, offering them help based on their search queries.

Impact #1

The implementation of LiveChat has allowed Grove City College to interact with future students in real-time, providing them with the information they need and assisting them with the application process.

Impact #2

The integration with Salesforce has enabled the Admissions staff to access students' files and provide quicker answers to their questions.

Impact #3

The use of automatic greetings has helped the college to initiate chats with visitors, offering them help based on their search queries.

Benefit #1	The college receives around 600-700 contacts via chat each month.
Benefit #2	The Admission team gets as many as 53 chats a day, with 1pm EST being the peak time and around 4 to 5 offline messages each evening.

Benefit #1

The college receives around 600-700 contacts via chat each month.

Benefit #2

The Admission team gets as many as 53 chats a day, with 1pm EST being the peak time and around 4 to 5 offline messages each evening.

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Overview

Grove City College helps future students apply using LiveChat

Operational Impact

Quantitative Benefit