Qlik Case Studies Getting the most out of big events

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	Getting the most out of big events Qlik

Getting the most out of big events

Qlik

Technology Category	Analytics & Modeling - Machine Learning Analytics & Modeling - Natural Language Processing (NLP)
Applicable Industries	Professional Service Software
Applicable Functions	Sales & Marketing Business Operation
Use Cases	Personnel Tracking & Monitoring Real-Time Location System (RTLS)
Services	Software Design & Engineering Services System Integration
Challenge	Grip, a London-based company, developed an AI-based event matchmaking platform to solve the problem of inefficient networking at events. The platform uses a self-learning matchmaking engine that uses natural language processing, advanced algorithms, and deep neural networks to learn about the professional goals and interests of visitors, exhibitors, and sponsors. To remain competitive, Grip needed to integrate with other systems such as event registration and CRMs like HubSpot, Microsoft Dynamics, and Salesforce. However, building these integrations was a time-consuming process that required the expertise of developers. Read More
About Customer	Grip is a London-based company that developed an AI-based event matchmaking platform. The platform gives people personalized recommendations on who they should meet, making them more productive and avoiding wasted time. Event organizers are the primary Grip customers and they make this SaaS solution available to their visitors on the web or via a mobile app for pre-event networking and networking during the event. Grip now employs 75 people and, in addition to its London headquarters, it has bases in Dubai and in the USA. Since 2016, Grip has expanded the functionality of the event platform and has facilitated the connection of over 5.5 million participants through AI-driven event solutions. Read More
Solution	Grip implemented Qlik Application Automation, an integration platform that cuts the need for expensive development resources. Using low-code or even no-code to sidestep expensive and time-consuming programming, Qlik Application Automation is a visual environment that builds integrations that look like workflows. It solves internal data silo challenges by helping users to scale native integrations and move their development teams away from time-consuming, one-off, development work. Following initial training, Qlik Application Automation makes it easier to scale out and manage integrations and features a front-end hub or marketplace from which customers can choose the integrations they want to activate. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Machine Learning

Analytics & Modeling - Natural Language Processing (NLP)

Applicable Industries

Professional Service

Software

Applicable Functions

Sales & Marketing

Business Operation

Use Cases

Personnel Tracking & Monitoring

Real-Time Location System (RTLS)

Services

Software Design & Engineering Services

System Integration

Challenge

Grip, a London-based company, developed an AI-based event matchmaking platform to solve the problem of inefficient networking at events. The platform uses a self-learning matchmaking engine that uses natural language processing, advanced algorithms, and deep neural networks to learn about the professional goals and interests of visitors, exhibitors, and sponsors. To remain competitive, Grip needed to integrate with other systems such as event registration and CRMs like HubSpot, Microsoft Dynamics, and Salesforce. However, building these integrations was a time-consuming process that required the expertise of developers.

About Customer

Grip is a London-based company that developed an AI-based event matchmaking platform. The platform gives people personalized recommendations on who they should meet, making them more productive and avoiding wasted time. Event organizers are the primary Grip customers and they make this SaaS solution available to their visitors on the web or via a mobile app for pre-event networking and networking during the event. Grip now employs 75 people and, in addition to its London headquarters, it has bases in Dubai and in the USA. Since 2016, Grip has expanded the functionality of the event platform and has facilitated the connection of over 5.5 million participants through AI-driven event solutions.

Solution

Grip implemented Qlik Application Automation, an integration platform that cuts the need for expensive development resources. Using low-code or even no-code to sidestep expensive and time-consuming programming, Qlik Application Automation is a visual environment that builds integrations that look like workflows. It solves internal data silo challenges by helping users to scale native integrations and move their development teams away from time-consuming, one-off, development work. Following initial training, Qlik Application Automation makes it easier to scale out and manage integrations and features a front-end hub or marketplace from which customers can choose the integrations they want to activate.

Impact #1	More cost-effective integration managers have been trained to do the work with Qlik, leaving experienced developers free for more strategic, value-add work.
Impact #2	Previous integration development times of three to four weeks have been cut to three or four days and, in some instances, as little as 24 hours.
Impact #3	Reduced time, combined with lower wage bills, cuts the cost of integrations.

Impact #1

More cost-effective integration managers have been trained to do the work with Qlik, leaving experienced developers free for more strategic, value-add work.

Impact #2

Previous integration development times of three to four weeks have been cut to three or four days and, in some instances, as little as 24 hours.

Impact #3

Reduced time, combined with lower wage bills, cuts the cost of integrations.

Benefit #1	Over 5.5 million event participants connected
Benefit #2	Billions of data points accumulated from major events
Benefit #3	Time and money saved in creating vital integrations

Benefit #1

Over 5.5 million event participants connected

Benefit #2

Billions of data points accumulated from major events

Benefit #3

Time and money saved in creating vital integrations

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Overview

Getting the most out of big events

Operational Impact

Quantitative Benefit