Gong
Case Studies
Gainsight Leverages Gong for Market Insights and Enhanced Customer Success
Overview
Gainsight Leverages Gong for Market Insights and Enhanced Customer SuccessGong |
Application Infrastructure & Middleware - Data Exchange & Integration Platform as a Service (PaaS) - Application Development Platforms | |
Education | |
Sales & Marketing | |
Speech Recognition Time Sensitive Networking | |
System Integration | |
Operational Impact
The adoption of Gong has had a significant impact on Gainsight's operations. It has enabled teams across the organization to turn insights into actions. The tool has been instrumental in coaching teams, understanding buyer personas, onboarding new reps, and recording and reviewing calls for self-coaching. It has also helped in listening for market signals and competitive intelligence, and understanding customer feedback. The integration of Gong with Gainsight has moved the customer success space forward by supercharging the customer success strategy with daily tools. It has bridged the knowledge gap between sales and customer success while driving a more seamless approach to creating and maintaining happy customers. The CEO, Nick Mehta, has stated that Gong has 'completely changed our business.' | |
Quantitative Benefit
Gainsight has 1,400+ employees using Gong for various purposes, indicating widespread adoption and utilization. | |
Gainsight uses Gong trackers to listen for specific market trend indicators, providing real-time insights. | |
The Gong-Gainsight integration consolidates all relevant customer information in one place, improving efficiency. | |