Klipfolio Case Studies Flight Network Democratizes its Data with Klipfolio

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	Flight Network Democratizes its Data with Klipfolio Klipfolio

Flight Network Democratizes its Data with Klipfolio

Klipfolio

Technology Category	Analytics & Modeling - Real Time Analytics
Applicable Functions	Sales & Marketing
Use Cases	Real-Time Location System (RTLS)
Services	Data Science Services
Challenge	Flight Network, the largest Canadian-based online travel company, was facing a challenge with the increasing shift of booking travel to mobile platforms. Consumers were demanding better services and convenience from the travel companies they do business with. Flight Network felt they needed to improve the entire travel experience and increase convenience in order to cement their status as Canada’s largest locally-owned online travel agency. The company's data was originally only accessible to a select group of analysts, which limited the company's ability to quickly respond to data queries and make data-driven decisions. Read More
About Customer	Flight Network is the largest Canadian-based online travel company, specializing in providing global travelers with the lowest-price airfares, hotels, vacation packages, and car rentals. It was formed in 2005 and has grown to become the largest Canadian-owned online travel agency in Canada, and second most visited behind only Expedia. The company has traditionally done this through their unique ability to offer the best prices. Flight Network has more than 350 employees around the world, over 2 million customers, and millions of visitors to its site each month. Read More
Solution	Flight Network adopted Klipfolio, a business intelligence tool, to democratize its data and improve its overall performance. The first step was data democratization, which involved making data accessible to all relevant personnel, not just a select group of analysts. This allowed for a more efficient response to data queries and enabled data-driven decision making across the company. Klipfolio was chosen for its quick, affordable, and cost-effective features, as well as its ability to connect to a data source without any help from an IT department. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Real Time Analytics

Applicable Functions

Sales & Marketing

Use Cases

Real-Time Location System (RTLS)

Services

Data Science Services

Challenge

Flight Network, the largest Canadian-based online travel company, was facing a challenge with the increasing shift of booking travel to mobile platforms. Consumers were demanding better services and convenience from the travel companies they do business with. Flight Network felt they needed to improve the entire travel experience and increase convenience in order to cement their status as Canada’s largest locally-owned online travel agency. The company's data was originally only accessible to a select group of analysts, which limited the company's ability to quickly respond to data queries and make data-driven decisions.

About Customer

Flight Network is the largest Canadian-based online travel company, specializing in providing global travelers with the lowest-price airfares, hotels, vacation packages, and car rentals. It was formed in 2005 and has grown to become the largest Canadian-owned online travel agency in Canada, and second most visited behind only Expedia. The company has traditionally done this through their unique ability to offer the best prices. Flight Network has more than 350 employees around the world, over 2 million customers, and millions of visitors to its site each month.

Solution

Flight Network adopted Klipfolio, a business intelligence tool, to democratize its data and improve its overall performance. The first step was data democratization, which involved making data accessible to all relevant personnel, not just a select group of analysts. This allowed for a more efficient response to data queries and enabled data-driven decision making across the company. Klipfolio was chosen for its quick, affordable, and cost-effective features, as well as its ability to connect to a data source without any help from an IT department.

Impact #1	Flight Network was able to see how each marketing channel is performing, allowing for quick identification of significant drops in conversions.
Impact #2	The company was able to improve its overall performance through data democratization.
Impact #3	The use of Klipfolio eliminated the need for constant data queries to a select group of analysts, freeing up their time for more strategic tasks.

Impact #1

Flight Network was able to see how each marketing channel is performing, allowing for quick identification of significant drops in conversions.

Impact #2

The company was able to improve its overall performance through data democratization.

Impact #3

The use of Klipfolio eliminated the need for constant data queries to a select group of analysts, freeing up their time for more strategic tasks.

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Overview

Flight Network Democratizes its Data with Klipfolio

Operational Impact