Acumatica Case Studies Firewire Surfboards

Edit This Case Study Record

	Firewire Surfboards Acumatica

Firewire Surfboards

Acumatica

Technology Category	Platform as a Service (PaaS) - Application Development Platforms
Applicable Functions	Discrete Manufacturing Sales & Marketing
Use Cases	Inventory Management Manufacturing System Automation
Services	Cloud Planning, Design & Implementation Services System Integration
Challenge	Firewire Surfboards, an eco-friendly surfboard designer and producer, was using a low-cost ERP called Greentree Business Software for basic transaction processing and as a company database. However, as the company grew, it became apparent that they needed a more robust system. The finance team lacked visibility into the firm’s European distribution entity and the finances of the company’s weekly production operations. The sales team also could not readily access data on specific retailers to learn which surfboards were selling and which weren’t. The company’s Australian distribution arm was growing extremely frustrated as they experienced multiple computer crashes when logging in since the product was hosted on-premises in the U.S. office. Read More
About Customer	Firewire Surfboards is an eco-friendly surfboard designer and producer based in Carlsbad, CA. The company has a manufacturing facility located in Thailand and distribution in Australia and Europe. For the past 12 years, Firewire Surfboards has harnessed high tech innovations and cutting-edge materials to reduce the toxicity of its surfboards while improving board performance. The company has managed to cut its waste per board by 95 percent and attracted like-minded environmentalists such as high-profile surfers like Rob Machado and Kelly Slater, now a member of the ownership group. Firewire Surfboards sells its surfboards through retailers. Read More
Solution	Firewire Surfboards chose and implemented Acumatica, gaining an affordable, low latency, high performing solution and avoiding potential vendor-lock in. The company installed Acumatica in each entity, which includes its new eco-friendly manufacturing operation in Thailand. Acumatica’s open platform integrates well with several third-party partners, which helps Firewire remain the leading surfboard maker in the market. Acumatica is linked automatically in the U.S. and Australia, and soon Europe, to Brandscope, Firewire’s custom production database, as well as its Verifier tag software, which tracks boards through manufacturing. Read More Log in to view content
Contents

Technology Category

Platform as a Service (PaaS) - Application Development Platforms

Applicable Functions

Discrete Manufacturing

Sales & Marketing

Use Cases

Inventory Management

Manufacturing System Automation

Services

Cloud Planning, Design & Implementation Services

System Integration

Challenge

Firewire Surfboards, an eco-friendly surfboard designer and producer, was using a low-cost ERP called Greentree Business Software for basic transaction processing and as a company database. However, as the company grew, it became apparent that they needed a more robust system. The finance team lacked visibility into the firm’s European distribution entity and the finances of the company’s weekly production operations. The sales team also could not readily access data on specific retailers to learn which surfboards were selling and which weren’t. The company’s Australian distribution arm was growing extremely frustrated as they experienced multiple computer crashes when logging in since the product was hosted on-premises in the U.S. office.

About Customer

Firewire Surfboards is an eco-friendly surfboard designer and producer based in Carlsbad, CA. The company has a manufacturing facility located in Thailand and distribution in Australia and Europe. For the past 12 years, Firewire Surfboards has harnessed high tech innovations and cutting-edge materials to reduce the toxicity of its surfboards while improving board performance. The company has managed to cut its waste per board by 95 percent and attracted like-minded environmentalists such as high-profile surfers like Rob Machado and Kelly Slater, now a member of the ownership group. Firewire Surfboards sells its surfboards through retailers.

Solution

Firewire Surfboards chose and implemented Acumatica, gaining an affordable, low latency, high performing solution and avoiding potential vendor-lock in. The company installed Acumatica in each entity, which includes its new eco-friendly manufacturing operation in Thailand. Acumatica’s open platform integrates well with several third-party partners, which helps Firewire remain the leading surfboard maker in the market. Acumatica is linked automatically in the U.S. and Australia, and soon Europe, to Brandscope, Firewire’s custom production database, as well as its Verifier tag software, which tracks boards through manufacturing.

Impact #1	Gained a modern business suite for Financials and Reporting
Impact #2	Gained transparency into operations, finance and inventory
Impact #3	Avoided costly on-premises server upgrade investments

Impact #1

Gained a modern business suite for Financials and Reporting

Impact #2

Gained transparency into operations, finance and inventory

Impact #3

Avoided costly on-premises server upgrade investments

Benefit #1	Rapid growth of more than 30 percent year over year in 2016
Benefit #2	Saved at least four hours per month previously spent manually creating financial statements

Benefit #1

Rapid growth of more than 30 percent year over year in 2016

Benefit #2

Saved at least four hours per month previously spent manually creating financial statements

Download PDF Version

Overview

Firewire Surfboards

Operational Impact

Quantitative Benefit