Uplight Case Studies Evergy Helps Income-Eligible Customers Save Today and in the Future with Offer Center

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	Evergy Helps Income-Eligible Customers Save Today and in the Future with Offer Center Uplight

Evergy Helps Income-Eligible Customers Save Today and in the Future with Offer Center

Uplight

Technology Category	Analytics & Modeling - Predictive Analytics Functional Applications - Remote Monitoring & Control Systems
Applicable Industries	Renewable Energy Utilities
Applicable Functions	Business Operation
Use Cases	Energy Management System
Services	Data Science Services System Integration
Challenge	The rising costs of goods and services are significantly impacting customers' wallets, leaving them with less discretionary income. Evergy is committed to assisting income-eligible customers by finding ways to help them save energy and money. The utility aimed to reach approximately 183,000 eligible Missouri households over a five-day period using its Offer Center, a feature of Evergy’s new online Marketplace. The challenge was to provide a frictionless and effortless customer experience to deliver free energy-saving products without the typical barriers such as requiring credit card information or upfront shipping costs. Read More
About Customer	Evergy is a utility company dedicated to serving income-eligible customers by helping them save energy and money. The company leveraged its Offer Center to reach approximately 183,000 eligible Missouri households over a five-day period. Evergy's commitment to its customers is evident in its efforts to provide free and no-strings-attached energy-saving products through a simple eligibility process. The utility's goal is to create an effective way to target and reach eligible income-qualified customers, ensuring they receive the benefits of energy-saving products without the typical barriers such as requiring credit card information or upfront shipping costs. Evergy's initiative is part of its broader mission to support its most vulnerable customers and help them save money and energy now and in the future. Read More
Solution	Evergy introduced the Offer Center, a feature of its new online Marketplace, to provide free and no-strings-attached energy-saving products to income-eligible customers. The Offer Center offers a simple eligibility process that requires only basic information like name and address to verify eligibility. If eligible, customers can receive a free six-pack of 9-watt LED light bulbs. This approach eliminates the need for credit card information or upfront shipping costs, which can be barriers for underbanked customers. The Offer Center aims to create a frictionless and effortless customer experience, ensuring that eligible customers can easily access the free products. The real-world impact of these free products is significant, with a family of four with an annual income of $55,500 potentially saving nearly $265 on electric bills over the product's lifetime by replacing six halogen bulbs with the LED bulbs provided by Evergy’s Offer Center. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Predictive Analytics

Functional Applications - Remote Monitoring & Control Systems

Applicable Industries

Renewable Energy

Utilities

Applicable Functions

Business Operation

Use Cases

Energy Management System

Services

Data Science Services

System Integration

Challenge

The rising costs of goods and services are significantly impacting customers' wallets, leaving them with less discretionary income. Evergy is committed to assisting income-eligible customers by finding ways to help them save energy and money. The utility aimed to reach approximately 183,000 eligible Missouri households over a five-day period using its Offer Center, a feature of Evergy’s new online Marketplace. The challenge was to provide a frictionless and effortless customer experience to deliver free energy-saving products without the typical barriers such as requiring credit card information or upfront shipping costs.

About Customer

Evergy is a utility company dedicated to serving income-eligible customers by helping them save energy and money. The company leveraged its Offer Center to reach approximately 183,000 eligible Missouri households over a five-day period. Evergy's commitment to its customers is evident in its efforts to provide free and no-strings-attached energy-saving products through a simple eligibility process. The utility's goal is to create an effective way to target and reach eligible income-qualified customers, ensuring they receive the benefits of energy-saving products without the typical barriers such as requiring credit card information or upfront shipping costs. Evergy's initiative is part of its broader mission to support its most vulnerable customers and help them save money and energy now and in the future.

Solution

Evergy introduced the Offer Center, a feature of its new online Marketplace, to provide free and no-strings-attached energy-saving products to income-eligible customers. The Offer Center offers a simple eligibility process that requires only basic information like name and address to verify eligibility. If eligible, customers can receive a free six-pack of 9-watt LED light bulbs. This approach eliminates the need for credit card information or upfront shipping costs, which can be barriers for underbanked customers. The Offer Center aims to create a frictionless and effortless customer experience, ensuring that eligible customers can easily access the free products. The real-world impact of these free products is significant, with a family of four with an annual income of $55,500 potentially saving nearly $265 on electric bills over the product's lifetime by replacing six halogen bulbs with the LED bulbs provided by Evergy’s Offer Center.

Impact #1	The Offer Center provides a frictionless and effortless customer experience, eliminating the need for credit card information or upfront shipping costs.
Impact #2	Eligible customers can receive a free six-pack of 9-watt LED light bulbs by entering basic information like name and address.
Impact #3	The initiative has a real-world impact, with a family of four potentially saving nearly $265 on electric bills over the product's lifetime.

Impact #1

The Offer Center provides a frictionless and effortless customer experience, eliminating the need for credit card information or upfront shipping costs.

Impact #2

Eligible customers can receive a free six-pack of 9-watt LED light bulbs by entering basic information like name and address.

Impact #3

The initiative has a real-world impact, with a family of four potentially saving nearly $265 on electric bills over the product's lifetime.

Benefit #1	Approximately 183,000 eligible Missouri households were reached over a five-day period.
Benefit #2	A family of four with an annual income of $55,500 can save nearly $265 on electric bills over the product's lifetime.
Benefit #3	As of October 2022, 8,965 households have claimed the free offer.

Benefit #1

Approximately 183,000 eligible Missouri households were reached over a five-day period.

Benefit #2

A family of four with an annual income of $55,500 can save nearly $265 on electric bills over the product's lifetime.

Benefit #3

As of October 2022, 8,965 households have claimed the free offer.

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Overview

Evergy Helps Income-Eligible Customers Save Today and in the Future with Offer Center

Operational Impact

Quantitative Benefit