Watershed Case Studies Eventbrite's Strategic Approach to Climate Change Mitigation

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	Eventbrite's Strategic Approach to Climate Change Mitigation Watershed

Eventbrite's Strategic Approach to Climate Change Mitigation

Watershed

Use Cases	Continuous Emission Monitoring Systems
Challenge	Eventbrite, a leading global events marketplace, recognized the need to reduce its carbon footprint to ensure the long-term health of the communities it serves. Despite having a strong corporate governance and an active social impact team, the company realized in 2021 that it needed to prioritize the 'Environmental' aspect of its ESG (Environmental, Social, Governance) strategic planning. The challenge was to set realistic climate goals and transform them into actionable steps. As a SaaS company, Eventbrite's most significant emissions were hidden in its supply chain, also known as indirect or Scope 3 emissions. The company needed a comprehensive climate program that could address both its direct and indirect emissions with accountable and high-impact reduction strategies. Read More
About Customer	Founded in 2006, Eventbrite is a global platform that revolutionized live experiences by creating the world's largest events marketplace. The platform is essential for people to find events of all kinds, from large concerts to virtual cooking workshops. Eventbrite's mission is to bring the world together through live experiences. The company recognizes the importance of reducing its carbon footprint for the long-term health of the communities it brings together. As a SaaS company, Eventbrite's most significant emissions are hidden in its supply chain, making it crucial for the company to develop a comprehensive climate program. Read More
Solution	Eventbrite partnered with Watershed to calculate its carbon footprint. A team from Eventbrite's legal and investor relations departments was assembled to gather the necessary data, and Watershed's software integrations expedited the process. The company developed a three-pronged strategy to address its emissions. This included investing in carbon removal equivalent to its Scope 1 (direct) emissions, investing in clean power for its Scope 2 (indirect) emissions, and purchasing high-impact avoidance credits for its Scope 3 (supply chain) emissions. This strategic approach prepared Eventbrite for the upcoming rule from the U.S. Securities and Exchange Commission (SEC) that is expected to require public companies to report their carbon emissions and reduction progress alongside their financial results. Read More Log in to view content
Contents

Use Cases

Continuous Emission Monitoring Systems

Challenge

Eventbrite, a leading global events marketplace, recognized the need to reduce its carbon footprint to ensure the long-term health of the communities it serves. Despite having a strong corporate governance and an active social impact team, the company realized in 2021 that it needed to prioritize the 'Environmental' aspect of its ESG (Environmental, Social, Governance) strategic planning. The challenge was to set realistic climate goals and transform them into actionable steps. As a SaaS company, Eventbrite's most significant emissions were hidden in its supply chain, also known as indirect or Scope 3 emissions. The company needed a comprehensive climate program that could address both its direct and indirect emissions with accountable and high-impact reduction strategies.

About Customer

Founded in 2006, Eventbrite is a global platform that revolutionized live experiences by creating the world's largest events marketplace. The platform is essential for people to find events of all kinds, from large concerts to virtual cooking workshops. Eventbrite's mission is to bring the world together through live experiences. The company recognizes the importance of reducing its carbon footprint for the long-term health of the communities it brings together. As a SaaS company, Eventbrite's most significant emissions are hidden in its supply chain, making it crucial for the company to develop a comprehensive climate program.

Solution

Eventbrite partnered with Watershed to calculate its carbon footprint. A team from Eventbrite's legal and investor relations departments was assembled to gather the necessary data, and Watershed's software integrations expedited the process. The company developed a three-pronged strategy to address its emissions. This included investing in carbon removal equivalent to its Scope 1 (direct) emissions, investing in clean power for its Scope 2 (indirect) emissions, and purchasing high-impact avoidance credits for its Scope 3 (supply chain) emissions. This strategic approach prepared Eventbrite for the upcoming rule from the U.S. Securities and Exchange Commission (SEC) that is expected to require public companies to report their carbon emissions and reduction progress alongside their financial results.

Impact #1	The partnership with Watershed and the implementation of a comprehensive climate program have positioned Eventbrite to address its environmental impact proactively. The company's three-pronged strategy to manage its direct and indirect emissions has set a precedent for other SaaS companies. The quick and efficient calculation of its carbon footprint, thanks to Watershed's software integrations, has demonstrated the feasibility of such initiatives. Furthermore, Eventbrite's preparation for the upcoming SEC rule requiring public companies to report their carbon emissions and reduction progress alongside their financial results shows the company's commitment to transparency and accountability in its environmental efforts. The company is now set to release its first sustainability report in the spring of 2023, marking a significant milestone in its environmental journey.

Impact #1

The partnership with Watershed and the implementation of a comprehensive climate program have positioned Eventbrite to address its environmental impact proactively. The company's three-pronged strategy to manage its direct and indirect emissions has set a precedent for other SaaS companies. The quick and efficient calculation of its carbon footprint, thanks to Watershed's software integrations, has demonstrated the feasibility of such initiatives. Furthermore, Eventbrite's preparation for the upcoming SEC rule requiring public companies to report their carbon emissions and reduction progress alongside their financial results shows the company's commitment to transparency and accountability in its environmental efforts. The company is now set to release its first sustainability report in the spring of 2023, marking a significant milestone in its environmental journey.

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Overview

Eventbrite's Strategic Approach to Climate Change Mitigation

Operational Impact