Foursquare
Case Studies
Enzo's Market: Leveraging IoT for Local Business Growth
Overview
Enzo's Market: Leveraging IoT for Local Business GrowthFoursquare |
Retail | |
Sales & Marketing | |
Retail Store Automation Time Sensitive Networking | |
Operational Impact
The decision to use Foursquare for advertising has proven to be highly beneficial for Enzo’s Market. The location-based services have allowed the store to effectively target their primary demographic and attract more customers. The use of this innovative technology has also provided valuable insights into customer behavior, enabling the store to refine their marketing strategies and offerings. As a result, Enzo's Market has seen a significant increase in customer engagement and sales. The store's successful use of Foursquare Ads demonstrates the potential of IoT solutions in helping local businesses grow and thrive. | |
Quantitative Benefit
The average customer spend per visit is $30 | |
The amount paid per customer visit for advertising is $1.78 | |
The return on investment from Foursquare Ads is 1585% | |