Gong Case Studies Enhancing Sales Efficiency and Presence with Gong at Isos Technology
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Enhancing Sales Efficiency and Presence with Gong at Isos Technology

Gong
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Sales & Marketing
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Isos Technology, a leading IT services and consulting company, was facing a significant challenge in managing its sales operations. The multitude of technology solutions available in the market was causing confusion and inefficiency. The company's Digital Sales Director, Lia Wood, was seeking a single, comprehensive tool that could streamline their efforts, allowing them to focus on their highest priorities. The challenge was to find a solution that could reduce the need for multitasking, thereby enabling the sales team to be more present and focused on their tasks. The ideal solution would also need to provide a platform for effective onboarding, coaching, and data-driven feedback.
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Isos Technology is a leading IT services and IT consulting company headquartered in Tempe, Arizona. Founded in 2005, the company has grown to over 200 employees. The company is known for its innovative solutions and services in the IT sector. The company's sales operations are led by Digital Sales Director Lia Wood, who is responsible for managing leads, tracking pipelines, and coaching team members. The company was seeking a technology solution that could streamline their sales operations and reduce the need for multitasking.
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Isos Technology adopted Gong, an autonomous technology solution, to address their challenges. Gong enabled Lia Wood to stop multitasking and start being more present in her role as the Digital Sales Director. The platform provided the necessary tools for efficient onboarding, coaching, and data-driven feedback, thereby streamlining the sales operations at Isos Technology. Gong worked autonomously, taking over the heavy lifting of data collection and analysis, which allowed Lia and her team to focus on their core tasks. The adoption of Gong not only helped Lia become a more present leader but also enabled her team to be more present and focused on their tasks.
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The adoption of Gong brought about significant operational improvements at Isos Technology. The platform's autonomous operation freed up time for the sales team, allowing them to focus on their core tasks rather than juggling multiple technology solutions. This led to an increase in the team's efficiency and productivity. Furthermore, Gong's data-driven feedback system provided valuable insights that helped in effective coaching and onboarding of team members. The platform also enabled Lia Wood to be a more present leader, improving her leadership effectiveness and the overall performance of the sales team.
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