Enhancing Hiring Efficiency and Transparency at Gogoprint with Freshteam

Gogoprint, the largest online printing company in South East Asia, faced significant challenges in managing its talent pool and maintaining transparency across the hiring lifecycle. Despite being a printing company, Gogoprint identifies itself as a Tech and Marketing company, necessitating the acquisition of tech-savvy, independent, motivated, and self-driven talent. The company's unique hiring process, involving multiple rounds of screening, interviews, and practical tests, required a platform that could accommodate these steps while enabling collaboration among all stakeholders. Furthermore, as a rapidly growing business, Gogoprint had to fill several positions simultaneously, making it challenging to keep track of all interviews, follow-ups, and decisions.

Gogoprint is the largest online printing and customization platform in South East Asia, operating in Thailand, Singapore, and Malaysia. The company was established to address the lack of transparency in the printing industry, which traditionally favored large corporations with big printing budgets. Gogoprint uses state-of-the-art technology and algorithms to provide an easy way for customers of all sizes and with all levels of printing knowledge to order online in the most cost-efficient and time-efficient manner. Despite selling printing products, Gogoprint considers itself a Tech and Marketing company, differentiating itself from competitors by heavily investing in technology and sophisticated marketing efforts.