AppFolio Case Studies Empowering Dispersed Teams: A Case Study on Sunbelt Properties
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Empowering Dispersed Teams: A Case Study on Sunbelt Properties

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Sunbelt Properties, a property management company with a portfolio of over 3,500 units across five states, faced a significant challenge in maintaining consistency in processes and metrics across their portfolio. The company's properties were managed by different third-party companies, each using a different property management software. This lack of uniformity made it difficult to provide consistent metrics and manage properties effectively across different states. The company's leadership, Mike Schmansky and Danielle Miner, realized that the biggest challenge was the lack of a unified software platform for property management. They needed a solution that would allow them to bring all property management processes in-house, on one software, with identical processes and procedures across all states.
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Sunbelt Properties is a property management company established in 2019. The company manages over 3,500 units across five states - South Carolina, North Carolina, Georgia, Ohio, and Michigan. The company was founded by Mike Schmansky and Danielle Miner, who brought their diverse backgrounds in real estate and law enforcement to create a new breed of property management business. Sunbelt Properties prides itself on its culture of respect and authenticity, which has helped it attract and retain talented team members. The company has grown rapidly since its establishment, with a current headcount of 90 employees.
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Sunbelt Properties chose AppFolio as their technology partner to address their challenge. AppFolio's easy-to-use property management software allowed Sunbelt to unify their property management processes across all their properties, regardless of location. The software's intuitive design made it easy for employees to pick up, even if they had never used a property management software before. This ease of use helped Sunbelt attract and retain employees, contributing to the company's growth. Furthermore, the software enabled Sunbelt to create a culture of respect and authenticity, which gave them a competitive advantage in attracting and retaining talented team members. The software also allowed Sunbelt to provide consistent metrics across all their properties, regardless of the state they were located in.
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The implementation of AppFolio's software has had significant operational benefits for Sunbelt Properties. The software's intuitive design has made it easy for employees to use, reducing the learning curve and increasing productivity. This has also helped Sunbelt attract and retain employees, reducing turnover costs. The software has also enabled Sunbelt to maintain consistency in processes and metrics across their portfolio, improving operational efficiency. Furthermore, the software has allowed Sunbelt to create a culture of respect and authenticity, which has given them a competitive advantage in attracting and retaining talented team members. This culture has also helped Sunbelt serve their communities better, with the company organizing community events such as clothing drives and backpack drives.
Sunbelt Properties manages over 3,500 units across five states using AppFolio's software.
The company has grown its headcount to 90 employees since its establishment in 2019.
AppFolio's software has helped Sunbelt attract and retain employees, contributing to the company's growth.
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