Infobip
Case Studies
DinarPAY: Enhancing Customer Reach and Engagement through WhatsApp and SMS Integration
Overview
DinarPAY: Enhancing Customer Reach and Engagement through WhatsApp and SMS IntegrationInfobip |
Platform as a Service (PaaS) - Application Development Platforms Robots - Wheeled Robots | |
National Security & Defense Telecommunications | |
Machine to Machine Payments Real-Time Location System (RTLS) | |
Operational Impact
The integration of Infobip’s WhatsApp Business API solution into DinarPAY's customer communications mix has significantly improved the company's ability to connect with customers worldwide, enhancing its efficiency in serving customers. Since its launch in October 2020, WhatsApp has enabled DinarPAY to serve over 40,000 customers and expand its customer base by 50%. The new communication channel has also improved the company's ability to handle customer queries, with a 70% success ratio. As the service evolves, DinarPAY plans to use WhatsApp to manage C2C transactions, instant inquiry services, and eKYC verification processes. | |
Quantitative Benefit
50% growth in customer base | |
70% success ratio in resolving queries | |
Served over 40,000 customers | |