C5i Case Studies Digital wallets market roundup

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	Digital wallets market roundup C5i

Digital wallets market roundup

C5i

Technology Category	Application Infrastructure & Middleware - API Integration & Management Application Infrastructure & Middleware - Data Visualization
Applicable Functions	Business Operation Sales & Marketing
Use Cases	Machine to Machine Payments
Services	Data Science Services
Challenge	Blueocean Market Intelligence was tasked with providing a comprehensive market roundup of the top digital wallets available globally and assessing various business models to understand how the market is evolving to include different and innovative payment solutions. The client wanted to understand the current prevalent industry business models and gain strategic competitive insights. The research was to be executed using an all-inclusive secondary/desk research, pulling information from syndicated sources, publicly available information, and other existing research owned and shared by the client. Read More
About Customer	The customer is a leading devices and services company operating in the financial services industry. They were interested in understanding the evolving global digital wallets space and releasing their own digital wallet solution. The company sought to gain effective competitive landscaping and understanding of current prevalent industry business models. They aimed to leverage the insights generated from the research as a key resource in their strategic planning and decision-making processes. Read More
Solution	The research was initiated with continual discussions with the client to ascertain the top digital wallets to be studied. Detailed functionalities, workings for P2P (person-to-person) and P2B (person-to-business) payments, revenue model, external support to the wallet (APIs and others), social media integration, and consumer experience were captured for each of the players selected. Periodic improvements to the intermediate drafts were realized through client feedback. Powerful visualization was created to bring the story alive for the client deliverable in a simplified form. The research was spread over a period of two weeks and was structured to be in alignment with the project objectives. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Application Infrastructure & Middleware - Data Visualization

Applicable Functions

Business Operation

Sales & Marketing

Use Cases

Machine to Machine Payments

Services

Data Science Services

Challenge

Blueocean Market Intelligence was tasked with providing a comprehensive market roundup of the top digital wallets available globally and assessing various business models to understand how the market is evolving to include different and innovative payment solutions. The client wanted to understand the current prevalent industry business models and gain strategic competitive insights. The research was to be executed using an all-inclusive secondary/desk research, pulling information from syndicated sources, publicly available information, and other existing research owned and shared by the client.

About Customer

The customer is a leading devices and services company operating in the financial services industry. They were interested in understanding the evolving global digital wallets space and releasing their own digital wallet solution. The company sought to gain effective competitive landscaping and understanding of current prevalent industry business models. They aimed to leverage the insights generated from the research as a key resource in their strategic planning and decision-making processes.

Solution

The research was initiated with continual discussions with the client to ascertain the top digital wallets to be studied. Detailed functionalities, workings for P2P (person-to-person) and P2B (person-to-business) payments, revenue model, external support to the wallet (APIs and others), social media integration, and consumer experience were captured for each of the players selected. Periodic improvements to the intermediate drafts were realized through client feedback. Powerful visualization was created to bring the story alive for the client deliverable in a simplified form. The research was spread over a period of two weeks and was structured to be in alignment with the project objectives.

Impact #1	The client gained a comprehensive understanding of the top digital wallets available globally.
Impact #2	The client was able to assess various business models and understand how the market is evolving to include different and innovative payment solutions.
Impact #3	The client was able to leverage the insights generated from the research as a key resource in their strategic planning and decision-making processes.

Impact #1

The client gained a comprehensive understanding of the top digital wallets available globally.

Impact #2

The client was able to assess various business models and understand how the market is evolving to include different and innovative payment solutions.

Impact #3

The client was able to leverage the insights generated from the research as a key resource in their strategic planning and decision-making processes.

Benefit #1	The research was spread over a period of two weeks.

Benefit #1

The research was spread over a period of two weeks.

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Overview

Digital wallets market roundup

Operational Impact

Quantitative Benefit