Celigo Case Studies Designs for Health Enhances Customer Experience and Fuels Global Expansion with Celigo
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Designs for Health Enhances Customer Experience and Fuels Global Expansion with Celigo

Celigo
Application Infrastructure & Middleware - Data Exchange & Integration
Networks & Connectivity - Gateways
Healthcare & Hospitals
Retail
Product Research & Development
Sales & Marketing
Leasing Finance Automation
Time Sensitive Networking
System Integration
Designs for Health, a provider of high-quality dietary supplements and medical foods, faced a significant challenge as it sought to scale its operations. The company, one of NetSuite’s first customers, had seen its data and operations grow exponentially more complex over the years due to numerous customizations. Each time a private label was added, the company had to custom-build a solution to manage inventory and fulfillment with each partner. The team had previously integrated these systems with another connector, but the solution lacked functionality and customization features. This resulted in the need for as many as four dedicated people to resolve integration errors and manually push orders daily. As the company was aggressively scaling globally, this setup posed a risk to its business model and was no longer sustainable. The company needed a more powerful, robust, and easy-to-maintain solution.
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Designs for Health is a trusted source of high-quality dietary supplements and medical foods for healthcare professionals and their patients. The company provides premium vitamins and supplements directly through its brand, as well as white labeling its products for private brands, with millions of orders per year. Designs for Health was one of NetSuite’s first customers and has approximately 500 employees with operations in North America, Europe, and Australia. The company is aggressively scaling globally and is committed to improving the customer experience and driving its global expansion.
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Designs for Health initiated a search for an integration platform, considering options such as Workato, CartRover, Tray.io, Boomi, and Celigo. The complex requirements of the company quickly narrowed the choices down to Boomi and Celigo. The team initiated a free trial of both Boomi and Celigo to test the experience of integrating and automating processes between Shopify and NetSuite. After a successful trial run, Designs for Health selected Celigo over Boomi and began the process of transferring dozens of private-label stores, as well as its Amazon FBA process, onto the Celigo platform. After successfully moving the storefronts and Amazon FBA to Celigo, the company plans to leverage Celigo for all its automation needs, starting with a Sage-Snowflake integration of its manufacturing data. The team also plans to expand use cases into payment gateways and payouts reconciliation to accelerate the time to close and automate order-to-cash processes between Hubspot CRM and NetSuite ERP.
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The implementation of Celigo has allowed Designs for Health to significantly improve its customer experience and drive global expansion. The company has been able to redirect significant resources into more strategic activities, such as customer engagement, instead of manual order inputting. The ability to add stores in just five minutes and the rarity of errors have greatly improved operational efficiency. The finance department now has better visibility into the state of operations, enabling more informed decision-making. The company has been able to grow and evolve, with sales teams and IT gaining confidence in the system's ability to quickly adapt to changes. This has opened doors for more business and allowed the company to focus more on decision-making and customer satisfaction, leading to increased cash flow savings across all departments.
Redirected at least 10 full-time resources into more strategic activities
Stores can now be added in five minutes
Errors have become extremely rare
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