Case Studies DeRoyal Industries Enhances Decision-Making with MicroStrategy Cloud
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DeRoyal Industries Enhances Decision-Making with MicroStrategy Cloud

Analytics & Modeling - Real Time Analytics
Functional Applications - Enterprise Resource Planning Systems (ERP)
Platform as a Service (PaaS) - Data Management Platforms
Healthcare & Hospitals
Business Operation
Sales & Marketing
Real-Time Location System (RTLS)
Remote Collaboration
Cloud Planning, Design & Implementation Services
System Integration
With an extensive product portfolio to manage, DeRoyal was challenged to track orders, sales, and production data effectively. Most tracking was done using spreadsheets of one kind or another, supplemented by the occasional homemade system or static, hardcopy report. Those needing information had to ask the data owner to conduct the analysis and create the report. As a result, requests often took days to turn around, if they were answered at all. This left DeRoyal managers to make business decisions that were too often based on old or anecdotal information.
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DeRoyal Industries is a manufacturer of healthcare products. With over 2,000 employees operating in five US states and five countries, DeRoyal produces more than 25,000 products through its Surgical and Acute Care, Orthopedics and Implants, and Wound Care divisions. The company is known for its extensive product portfolio and its commitment to providing high-quality healthcare solutions. DeRoyal's operations span multiple regions, making it a significant player in the healthcare manufacturing industry.
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After meeting with several top-tier business intelligence vendors, DeRoyal chose MicroStrategy Cloud. By adopting MicroStrategy’s Cloud solution, there was no need to invest in any hardware or infrastructure and the time to value was very fast. DeRoyal also avoided the need to invest in future software upgrades. As part of the implementation, the project team set up a VPN between MicroStrategy and the DeRoyal network to connect the databases. Today, DeRoyal takes a nightly snapshot of data from their ERP system for orders, backorders, shipments, and production, and makes it available in easy-to-read dashboards. Future enhancements will expand the system to offer timely data on accounts receivable, manufacturing operations, and additional sales metrics.
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Superior data analysis: DeRoyal employees now have immediate access to accurate, timely data. Drawing from a central database, staff can break down sales, orders, and production information by product line, individual products, parent customer, and specific customers.
Empowered decision-makers: Access to DeRoyal’s business information is no longer exclusive to the individual who manages the data, and staff no longer has to request data analysis from the data experts. MicroStrategy Cloud empowers all employees – from senior management to sales and product marketing – by making the same information directly accessible to everyone.
Enhanced mobility: A mobile app enables employees to access DeRoyal’s cloud application everywhere they go. Senior executives sitting at the management table now conduct data analysis on their tablets, and sales and products representatives access data on their mobile devices while traveling to client sites.
DeRoyal produces more than 25,000 products.
The company has over 2,000 employees operating in five US states and five countries.
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