Container Centralen AS Counterfeit solving RFID solution improves supply chain efficiency

By implementing a custom RFID control system, Container Centralen has created a way for the supply chain to transform itself, without having to take on the cost of creating it. The solution — the first of its kind in the industry — aims to eliminate the problem of counterfeit containers once and for all. An elegant aspect of CC’s approach is that it does not matter whether a tag is attached to a counterfeit container or a genuine one, what matters is the total number of tagged containers in circulation. Implementing the solution also benefits CC’s customers, since information associated with each tag can also provide unprecedented insight into the supply chain. For example, the ability to tell exactly what is in each container without physically inspecting it enables customers to proactively manage their product shipments to maximize efficiency. To facilitate this industry transformation, CC is providing the necessary application interfaces free to any customer who wishes to develop the capability.