Cloudinary Case Studies Cloudinary Takes sTarring role enabling MoviepiloT To shine spoTlighT on Core business

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	Cloudinary Takes sTarring role enabling MoviepiloT To shine spoTlighT on Core business Cloudinary

Cloudinary Takes sTarring role enabling MoviepiloT To shine spoTlighT on Core business

Cloudinary

Technology Category	Platform as a Service (PaaS) - Connectivity Platforms
Applicable Functions	Business Operation
Services	Cloud Planning, Design & Implementation Services
Challenge	Moviepilot Inc., a media company that hosts a website and social publishing platform for movie and TV fans, was facing challenges with its infrastructure. The company was initially running its platform on hardware in Berlin, but with a site tailored to a U.S.-based audience, it needed to rely on content delivery networks (CDNs) to reduce latency and deliver an optimal user experience. The company was spending significant resources on ensuring that images worked properly on the Moviepilot platform, which was taking focus away from its core business. Read More
About Customer	Moviepilot Inc. is a media company that hosts a website and social publishing platform designed to bring together movie and TV fans, and help studios trigger, fuel and amplify positive conversations about entertainment topics. The site invites fans to create content, such as writing articles and producing videos, which are then curated on the site and distributed to more than 30 million fans worldwide. The site boasts more than 20 million unique visitors per month, with 87 percent of visitors accessing the site on mobile devices. The company is headquartered in Venice Beach, Calif., and has an office Berlin, Germany, where it was originally founded. Read More
Solution	Instead of building an image serving service itself, Moviepilot evaluated a number of companies and ultimately selected Cloudinary for its experience, performance and ease of integration. Moviepilot users now can upload their images – mostly JPEG, but some GIF, too – directly to Cloudinary, which optimizes the images and publishes them on the Moviepilot platform. The integration of Cloudinary into the Moviepilot platform required minimal manual work, and the company was impressed by the straightforward technical documentation and superior support that Cloudinary provided to convert and migrate all content over to its solution. Read More Log in to view content
Contents

Technology Category

Platform as a Service (PaaS) - Connectivity Platforms

Applicable Functions

Business Operation

Services

Cloud Planning, Design & Implementation Services

Challenge

Moviepilot Inc., a media company that hosts a website and social publishing platform for movie and TV fans, was facing challenges with its infrastructure. The company was initially running its platform on hardware in Berlin, but with a site tailored to a U.S.-based audience, it needed to rely on content delivery networks (CDNs) to reduce latency and deliver an optimal user experience. The company was spending significant resources on ensuring that images worked properly on the Moviepilot platform, which was taking focus away from its core business.

About Customer

Moviepilot Inc. is a media company that hosts a website and social publishing platform designed to bring together movie and TV fans, and help studios trigger, fuel and amplify positive conversations about entertainment topics. The site invites fans to create content, such as writing articles and producing videos, which are then curated on the site and distributed to more than 30 million fans worldwide. The site boasts more than 20 million unique visitors per month, with 87 percent of visitors accessing the site on mobile devices. The company is headquartered in Venice Beach, Calif., and has an office Berlin, Germany, where it was originally founded.

Solution

Instead of building an image serving service itself, Moviepilot evaluated a number of companies and ultimately selected Cloudinary for its experience, performance and ease of integration. Moviepilot users now can upload their images – mostly JPEG, but some GIF, too – directly to Cloudinary, which optimizes the images and publishes them on the Moviepilot platform. The integration of Cloudinary into the Moviepilot platform required minimal manual work, and the company was impressed by the straightforward technical documentation and superior support that Cloudinary provided to convert and migrate all content over to its solution.

Impact #1	By using Cloudinary to support image management, instead of doing it in-house over their own infrastructure, Moviepilot is saving costs on both bandwidth and human resources.
Impact #2	With Cloudinary in place, the developer now can focus completely on new innovations to the platform.
Impact #3	The monthly fee for the Cloudinary solution is significantly less than the company would have incurred owning and maintaining its own infrastructure.

Impact #1

By using Cloudinary to support image management, instead of doing it in-house over their own infrastructure, Moviepilot is saving costs on both bandwidth and human resources.

Impact #2

With Cloudinary in place, the developer now can focus completely on new innovations to the platform.

Impact #3

The monthly fee for the Cloudinary solution is significantly less than the company would have incurred owning and maintaining its own infrastructure.

Benefit #1	Bandwidth usage reduced by 40%
Benefit #2	Annual savings of nearly $48,000 on bandwidth
Benefit #3	Annual savings of nearly $25,000 on image management

Benefit #1

Bandwidth usage reduced by 40%

Benefit #2

Annual savings of nearly $48,000 on bandwidth

Benefit #3

Annual savings of nearly $25,000 on image management

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Overview

Cloudinary Takes sTarring role enabling MoviepiloT To shine spoTlighT on Core business

Operational Impact

Quantitative Benefit