CallTrackingMetrics
Case Studies
CallTrackingMetrics Case Study: Griswold HOME CARE
Overview
CallTrackingMetrics Case Study: Griswold HOME CARECallTrackingMetrics |
Analytics & Modeling - Real Time Analytics | |
Healthcare & Hospitals | |
Sales & Marketing Business Operation | |
Data Science Services Training | |
Operational Impact
Griswold Home Care was able to observe their nationwide PPC and major advertising campaigns and adjust their strategy accordingly. | |
The team now uses call recordings and transcriptions to train new employees and control quality across their corporate offices. | |
They recently started flagging calls based on keywords spoken using CTM’s AI tool in order to rate and analyze their customer conversations. | |
Quantitative Benefit
200+ locations powered on the CTM platform | |