6sense
Case Studies
Boosting Outbound Pipeline and BDR Success: A Case Study on Bynder's Use of 6sense
Overview
Boosting Outbound Pipeline and BDR Success: A Case Study on Bynder's Use of 6sense6sense |
Infrastructure as a Service (IaaS) - Cloud Databases | |
Oil & Gas | |
Procurement Sales & Marketing | |
Time Sensitive Networking | |
Operational Impact
The implementation of 6sense brought about significant operational results for Bynder. The tool allowed Bynder to diversify its pipeline and optimize its outbound efforts, leading to a 250% increase in outbound pipeline. The rapid return on investment was also impressive, with Bynder recouping the cost of the tool for the upcoming two years by Q4 in 2021. This was quicker than the benchmarks in the Forrester TEI. Additionally, 6sense helped Bynder's BDRs increase productivity. The tool helped BDRs narrow their focus on the accounts that were in-market, leading to not only hitting their quotas but exceeding them quarter after quarter. | |
Quantitative Benefit
250% increase in outbound pipeline | |
ROI from 6sense achieved within four months | |
Increased BDR productivity and quota attainment | |