Brightpearl Case Studies Bond Touch Leverages Brightpearl for Efficient Operations and Time Savings
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Bond Touch Leverages Brightpearl for Efficient Operations and Time Savings

Brightpearl
Functional Applications - Enterprise Resource Planning Systems (ERP)
Sensors - Haptic Sensors
Consumer Goods
Retail
Procurement
Sales & Marketing
Retail Store Automation
Time Sensitive Networking
Training
Bond Touch, a multichannel DTC brand, experienced a surge in demand for its innovative 'emotional wearable tech' bracelets soon after its launch in 2017. To cater to the growing demand, the company expanded its operations by launching additional Shopify storefronts in Europe, Australia, Canada, and the US, and setting up several extra warehouses. However, this rapid expansion led to operational chaos. Managing large order volumes across various channels using only manual workflows and spreadsheets became an overwhelming task. The complexity of operations increased significantly with the addition of extra web stores, warehouses, stockists, and Amazon sales. The company, headquartered in Lisbon, Portugal, with operations based out of California, considered various solutions, including Netsuite, Skubana, and TradeGecko, but none could offer the scalability, flexibility, and functionality required by the brand.
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Bond Touch is a multichannel DTC brand that specializes in 'emotional wearable tech'. Their flagship product is an innovative bracelet that allows separated loved ones to communicate and feel physically connected using taps, swipes, and touches that translate into vibrations. The company was launched in 2017 and quickly gained popularity, leading to a rapid expansion of its operations. Bond Touch has additional Shopify storefronts in Europe, Australia, Canada, and the US, and several warehouses. The company is headquartered in Lisbon, Portugal, with operations based out of California. Bond Touch has big plans for the future, with a clear focus on continued growth and new product development.
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Bond Touch found its solution in Brightpearl, a retail operations platform that offered the scalability, flexibility, and functionality the brand needed. Unlike standalone solutions and some ERPs, Brightpearl takes a unique approach to implementation, with all projects fully scoped and managed by a team of retail experts who also provide ongoing training, consulting, and support. This approach has led to a 97% success rate in Brightpearl implementation, with the average project taking less than 120 days. For Bond Touch, the implementation was even quicker, taking just 40 days to get Brightpearl live and fully configured. The brand was able to immediately benefit from Brightpearl’s features, including a powerful Automation Engine, market-leading demand forecasting software, a library of Plug & Play integrations, advanced reporting, OMS, and WMS.
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The implementation of Brightpearl brought significant operational improvements to Bond Touch. The brand was able to manage its large order volumes across various channels more efficiently, eliminating the chaos that had resulted from rapid growth and expansion. The powerful Automation Engine and demand forecasting software provided by Brightpearl streamlined the company's operations, reducing the need for manual workflows and spreadsheets. The Plug & Play integrations, advanced reporting, OMS, and WMS features further enhanced the operational efficiency of the brand. The successful implementation of Brightpearl not only resolved the immediate operational challenges faced by Bond Touch but also equipped the company with the tools and capabilities needed for future growth and expansion.
Rapid go-live time of 40 days compared to the average 420 days for ERPs
Monthly time savings of 800 hours - 480 hours saved with Brightpearl’s Automation Engine, 320 hours saved with Brightpearl’s Demand Planner
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