Foursquare Case Studies Batch Gastropub's Success with Foursquare Ads

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	Batch Gastropub's Success with Foursquare Ads Foursquare

Batch Gastropub's Success with Foursquare Ads

Foursquare

Technology Category	Application Infrastructure & Middleware - API Integration & Management
Applicable Industries	Food & Beverage
Applicable Functions	Sales & Marketing
Use Cases	Demand Planning & Forecasting
Services	Software Design & Engineering Services
Challenge	Batch Gastropub, a neighborhood gastropub in Miami, was facing the challenge of reaching new customers on a tight budget and with limited resources. The owner, Kevin Danilo, was looking for an efficient way to increase the restaurant’s exposure in real time. Traditional channels like print were not effective as they did not target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand. Read More
About Customer	Batch Gastropub is a neighborhood gastropub located in Miami, Florida. It is known for its affordable food, expansive drink list, and signature cocktails on tap. The owner, Kevin Danilo, describes Batch as a culinary and beverage experience that is new and exciting, but one that also stays true to original gastropubs. As a new business, Batch Gastropub was facing the challenge of reaching new customers on a tight budget and with limited resources. Read More
Solution	To overcome the challenge, Kevin Danilo turned to Foursquare Ads, which did all the heavy lifting so he didn’t have to. Foursquare Ads allowed Batch to target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand. Unlike other channels like print, Foursquare Ads was an efficient way of increasing the restaurant’s exposure in real time. The use of Foursquare Ads allowed Batch to reach potential customers in a more targeted and efficient manner. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Applicable Industries

Food & Beverage

Applicable Functions

Sales & Marketing

Use Cases

Demand Planning & Forecasting

Services

Software Design & Engineering Services

Challenge

Batch Gastropub, a neighborhood gastropub in Miami, was facing the challenge of reaching new customers on a tight budget and with limited resources. The owner, Kevin Danilo, was looking for an efficient way to increase the restaurant’s exposure in real time. Traditional channels like print were not effective as they did not target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand.

About Customer

Batch Gastropub is a neighborhood gastropub located in Miami, Florida. It is known for its affordable food, expansive drink list, and signature cocktails on tap. The owner, Kevin Danilo, describes Batch as a culinary and beverage experience that is new and exciting, but one that also stays true to original gastropubs. As a new business, Batch Gastropub was facing the challenge of reaching new customers on a tight budget and with limited resources.

Solution

To overcome the challenge, Kevin Danilo turned to Foursquare Ads, which did all the heavy lifting so he didn’t have to. Foursquare Ads allowed Batch to target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand. Unlike other channels like print, Foursquare Ads was an efficient way of increasing the restaurant’s exposure in real time. The use of Foursquare Ads allowed Batch to reach potential customers in a more targeted and efficient manner.

Impact #1	Batch Gastropub was able to reach new customers in real time through Foursquare Ads.
Impact #2	The restaurant was able to increase its exposure efficiently without having to rely on traditional channels like print.
Impact #3	Foursquare Ads did all the heavy lifting, allowing the restaurant owner to focus on other aspects of the business.

Impact #1

Batch Gastropub was able to reach new customers in real time through Foursquare Ads.

Impact #2

The restaurant was able to increase its exposure efficiently without having to rely on traditional channels like print.

Impact #3

Foursquare Ads did all the heavy lifting, allowing the restaurant owner to focus on other aspects of the business.

Benefit #1	Amount paid per customer visit was $6.79
Benefit #2	Average customer spend per visit was $30.00
Benefit #3	Return on investment was 342%

Benefit #1

Amount paid per customer visit was $6.79

Benefit #2

Average customer spend per visit was $30.00

Benefit #3

Return on investment was 342%

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Overview

Batch Gastropub's Success with Foursquare Ads

Operational Impact

Quantitative Benefit