Azuga Case Studies Azuga Fleet Customer Success Story - Marlboro Towing
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Azuga Fleet Customer Success Story - Marlboro Towing

Azuga
Sensors - GPS
Automotive
Logistics & Transportation
Fleet Management
Vehicle Telematics
System Integration
Marlboro Towing was facing several challenges. They were in search of a vehicle-based GPS tracking system to improve visibility in Towbook, their dispatching software. The company was also dealing with increasing issues related to driving behavior, including accidents and speeding tickets. These issues were not only affecting their operational efficiency but also increasing their liability. Furthermore, they had had bad experiences with vendors in the past, which made them cautious about choosing a new solution.
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Marlboro Towing is a towing company based in Northeast Ohio. They offer their services across all 50 states in the United States. The company has a well-equipped fleet and a trained staff. They work with major auto clubs, insurance companies, and local emergency services. They also provide towing services for many local auto repair shops. Their extensive service area and partnerships with various organizations make them a significant player in the towing industry.
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Marlboro Towing implemented Azuga Fleet, a solution that provided real-time GPS location integration with Towbook, improving their dispatching efficiency. The solution also offered geo-fencing capabilities, which provided critical alerts when a truck entered, left, or stayed within a certain area. This feature helped the company keep better track of their fleet. Additionally, the solution provided engine diagnostics and fault code alerts, offering a digital record of maintenance and inspection information that didn't have to be updated manually. This feature helped the company maintain their fleet more efficiently and effectively.
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Better Visibility within Towbook: Integrated GPS vehicle location data provides accurate, up-to-date information that improves dispatch efficiency.
Improved Control: Real-time alerts based on PTO reporting, as well as vehicle utilization reports let the team keep track of everything they need.
Improved Safety: A reduction in poor-driving habits has helped save money and liability by keeping trucks and drivers on the road.
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