Case Studies Ayla Networks Saves $50k Annually with Headless Content Management Solution

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	Ayla Networks Saves $50k Annually with Headless Content Management Solution

Ayla Networks Saves $50k Annually with Headless Content Management Solution

Technology Category	Application Infrastructure & Middleware - API Integration & Management Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries	Software
Applicable Functions	Business Operation Sales & Marketing
Services	System Integration Training
Challenge	Ayla Networks faced significant challenges with its traditional CMS, WordPress. The architecture and content structure of WordPress did not align well with the website’s format, making it difficult and time-consuming to navigate, locate pages, or find assets. Employees lacked a staging environment to preview content before it went live, making publishing a nightmare. The need for technical assistance from a skilled developer for even the simplest updates became a costly bottleneck. As the business expanded and the demand for content increased, the process proved inefficient, not scalable, and too expensive. Ayla Networks needed a robust content management platform that was simple enough for the marketing team to manage content without IT dependency. After trying Contentstack, they chose it for its technology and industry expertise. Read More
About Customer	Ayla Networks is a company that offers an IoT Platform-as-a-Service (PaaS) technology. This platform allows manufacturers to build cloud connectivity solutions to turn simple home appliances, HVAC, lighting, and other things into intelligent devices. The company is spearheading the movement in IoT and has experienced rapid growth, necessitating a more advanced content management solution to reflect its forward-thinking technology. With a team size of 51-200 employees, Ayla Networks needed a scalable and efficient solution to manage its growing digital content needs. Read More
Solution	Ayla Networks implemented Contentstack, a headless CMS solution, to address its content management challenges. The new platform made creating, updating, and managing content very easy with tools that even business users could use, eliminating the need for highly trained technical staff. The architectural structure of Contentstack provided peace-of-mind by decoupling content management from web servers, ensuring the website remained operational even if Contentstack became unavailable. Contentstack’s professional services team made the migration painless, freeing up internal developer time and resources to focus on fine-tuning content and improving SEO. Within the first few weeks of launching Contentstack, Ayla Networks saw a significant increase in productivity and efficiency within the marketing department. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - API Integration & Management

Platform as a Service (PaaS) - Application Development Platforms

Applicable Industries

Software

Applicable Functions

Business Operation

Sales & Marketing

Services

System Integration

Training

Challenge

Ayla Networks faced significant challenges with its traditional CMS, WordPress. The architecture and content structure of WordPress did not align well with the website’s format, making it difficult and time-consuming to navigate, locate pages, or find assets. Employees lacked a staging environment to preview content before it went live, making publishing a nightmare. The need for technical assistance from a skilled developer for even the simplest updates became a costly bottleneck. As the business expanded and the demand for content increased, the process proved inefficient, not scalable, and too expensive. Ayla Networks needed a robust content management platform that was simple enough for the marketing team to manage content without IT dependency. After trying Contentstack, they chose it for its technology and industry expertise.

About Customer

Ayla Networks is a company that offers an IoT Platform-as-a-Service (PaaS) technology. This platform allows manufacturers to build cloud connectivity solutions to turn simple home appliances, HVAC, lighting, and other things into intelligent devices. The company is spearheading the movement in IoT and has experienced rapid growth, necessitating a more advanced content management solution to reflect its forward-thinking technology. With a team size of 51-200 employees, Ayla Networks needed a scalable and efficient solution to manage its growing digital content needs.

Solution

Ayla Networks implemented Contentstack, a headless CMS solution, to address its content management challenges. The new platform made creating, updating, and managing content very easy with tools that even business users could use, eliminating the need for highly trained technical staff. The architectural structure of Contentstack provided peace-of-mind by decoupling content management from web servers, ensuring the website remained operational even if Contentstack became unavailable. Contentstack’s professional services team made the migration painless, freeing up internal developer time and resources to focus on fine-tuning content and improving SEO. Within the first few weeks of launching Contentstack, Ayla Networks saw a significant increase in productivity and efficiency within the marketing department.

Impact #1	Contentstack’s features can be learned in hours and managed by any business or marketing team, eliminating the need for developer training and support.
Impact #2	Ayla Networks used Contentstack’s professional service team to optimize its website, resulting in a 115% boost in organic search and traffic.
Impact #3	Consolidating marketing and development efforts with Contentstack provided a highly scalable, agile, out-of-the-box solution that grows with the website.

Impact #1

Contentstack’s features can be learned in hours and managed by any business or marketing team, eliminating the need for developer training and support.

Impact #2

Ayla Networks used Contentstack’s professional service team to optimize its website, resulting in a 115% boost in organic search and traffic.

Impact #3

Consolidating marketing and development efforts with Contentstack provided a highly scalable, agile, out-of-the-box solution that grows with the website.

Benefit #1	200X increase in speed of content delivery.
Benefit #2	600 hours saved annually to deploy content.
Benefit #3	$50K saved annually in staffing costs and services.

Benefit #1

200X increase in speed of content delivery.

Benefit #2

600 hours saved annually to deploy content.

Benefit #3

$50K saved annually in staffing costs and services.

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Overview

Ayla Networks Saves $50k Annually with Headless Content Management Solution

Operational Impact

Quantitative Benefit