Avid Technology
Case Studies
Avid Everywhere Empowers Al Ghad Al Arabi TV's Transition to a Leading Pan-Arabic News Channel
Overview
Avid Everywhere Empowers Al Ghad Al Arabi TV's Transition to a Leading Pan-Arabic News ChannelAvid Technology |
Application Infrastructure & Middleware - Database Management & Storage Infrastructure as a Service (IaaS) - Cloud Storage Services | |
Cement Construction & Infrastructure | |
Facility Management Logistics & Transportation | |
Construction Management Infrastructure Inspection | |
System Integration Training | |
Operational Impact
The new system provided a more resilient graphics system and added a 70-inch Barco video wall working with a single VizRT engine. The greater emphasis on social media also demanded more storage. By integrating Avid Media | Distribute into the workflows, the team could automate and streamline publication to the web, mobile devices and social channels, making multi-platform distribution much faster and more intuitive. HiMedia Pro provided essential technical training for the operational staff, but also needed to ensure that the journalists—particularly those with a more traditional background—felt comfortable with the new file-based system. The new broadcast centre was delivered successfully in time to go live in October 2015, positioning Al Ghad Al Arabi TV in a very strong position to compete in the crowded market. | |
Quantitative Benefit
Greater collaboration enabled by the new system, allowing the news team to share media quickly and easily. | |
Multiple users could access content as it was being ingested and work on individual stories for news, long form or online without impacting other staff. | |
Storage capacity was increased to cope with higher staffing levels and more technology licenses. | |