Overview
Automating Social Media Marketing: A Case Study on Palm Beach Tech AssociationZapier |
Buildings Cement | |
Sales & Marketing | |
Building Automation & Control Time Sensitive Networking | |
Operational Impact
The use of Zapier's app automation tool has significantly improved the operational efficiency of the Palm Beach Tech Association. The automation of social media updates has freed up staff and volunteers to focus on other important tasks, thereby enhancing the association's productivity. Moreover, the instant updates to multiple social media channels have ensured that the association's members are promptly informed about new job opportunities. This has not only improved the association's communication with its members but has also potentially increased the visibility and reach of these job opportunities. Overall, the use of Zapier has enabled the association to better fulfill its mission of uniting and building up the technology industries throughout Palm Beach County. | |
Quantitative Benefit
Automation of social media updates, saving time and resources | |
Instant updates to multiple social media channels whenever a new job opportunity is posted | |
15% discount offered by Zapier for non-profits | |