Conversica
Case Studies
Artificial Intelligence Boosts Top Hat's Sales Engagement and ROI
Overview
Artificial Intelligence Boosts Top Hat's Sales Engagement and ROIConversica |
Infrastructure as a Service (IaaS) - Cloud Databases Platform as a Service (PaaS) - Application Development Platforms | |
Education | |
Sales & Marketing | |
Smart Campus Time Sensitive Networking | |
Operational Impact
The implementation of Conversica's AI Automated Sales Assistant resulted in seamless, transparent interactions between the AI and Top Hat’s leads. The sales reps could see that the AI was working in the background, tying up loose ends whenever necessary. This not only made the process more efficient but also increased the engagement rate with potential customers. The AI's neutral approach elicited information from prospects that wouldn’t readily be shared with sales reps. The sales team embraced the AI, as it equipped them with insight about each account, enabling them to respond appropriately. The AI assistant was able to manage the high volume of leads, resulting in a significant increase in engagement rate and a positive impact on the sales pipeline. | |
Quantitative Benefit
42% engagement rate with leads | |
200% ROI on Conversica-handled opportunities | |
26% of Hot Leads converted to opportunities | |