Google Cloud Platform Case Studies AnyMind Group's Growth and Collaboration Enabled by Google Cloud Technologies

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	AnyMind Group's Growth and Collaboration Enabled by Google Cloud Technologies Google Cloud Platform

AnyMind Group's Growth and Collaboration Enabled by Google Cloud Technologies

Google Cloud Platform

Technology Category	Infrastructure as a Service (IaaS) - Cloud Storage Services Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries	Cement Construction & Infrastructure
Applicable Functions	Maintenance Sales & Marketing
Use Cases	Onsite Human Safety Management Personnel Tracking & Monitoring
Services	Cloud Planning, Design & Implementation Services System Integration
Challenge	AnyMind Group, a rapidly expanding company with three core businesses in advertising, marketing, and human resources, faced the challenge of managing its growth across Asia. The company needed intelligent workplace applications that would allow staff in different countries to collaborate on business planning, new product launches, and other important tasks. Additionally, they required a stable, scalable infrastructure that could meet client expectations while minimizing the maintenance and administration load on technology staff. The company also needed to accommodate 5X growth fluctuations in user numbers and add hundreds of new clients per week without compromising the speed and stability of its service. Read More
About Customer	AnyMind Group, founded as AdAsia Holdings in April 2016, is a parent company of AdAsia Holdings, TalentMind, and CastingAsia. The organization aims to provide industries, businesses, and professionals with a suite of AI-based solutions to enable growth. Headquartered in Singapore, AnyMind Group has over 330 staff across 13 offices in 11 markets in Asia. The company's three core businesses are AdAsia Holdings, an ad tech company providing solutions for advertisers and publishers; CastingAsia, an influencer marketing tech company with products for marketers and influencers; and TalentMind, a human resource tech company with solutions for human resource and recruitment professionals. Read More
Solution	AnyMind Group turned to Google Cloud and Google Workspace to meet its needs. The company launched its platforms and services on Google Cloud and rolled out Google Workspace to its fast-growing workforce. The business's Google Cloud architecture comprises App Engine, Cloud SQL, Cloud Storage, Compute Engine, and Cloud Pub/Sub. Cloud SQL provides the relational database and Cloud Storage provides the file storage for the AdAsia Digital Platform. Compute Engine virtual machines run AdAsia's proxy servers and other systems, with Docker containers used to run systems and applications in isolated, easy-to-deploy, easy-to-scale, portable environments. Cloud Pub/Sub provides middleware enabling messaging between AdAsia's applications. Google Workspace applications such as Slides, Sheets, and Docs were used for cross-regional teams to work together and produce quality outcomes. Read More Log in to view content
Contents

Technology Category

Infrastructure as a Service (IaaS) - Cloud Storage Services

Platform as a Service (PaaS) - Application Development Platforms

Applicable Industries

Cement

Construction & Infrastructure

Applicable Functions

Maintenance

Sales & Marketing

Use Cases

Onsite Human Safety Management

Personnel Tracking & Monitoring

Services

Cloud Planning, Design & Implementation Services

System Integration

Challenge

AnyMind Group, a rapidly expanding company with three core businesses in advertising, marketing, and human resources, faced the challenge of managing its growth across Asia. The company needed intelligent workplace applications that would allow staff in different countries to collaborate on business planning, new product launches, and other important tasks. Additionally, they required a stable, scalable infrastructure that could meet client expectations while minimizing the maintenance and administration load on technology staff. The company also needed to accommodate 5X growth fluctuations in user numbers and add hundreds of new clients per week without compromising the speed and stability of its service.

About Customer

AnyMind Group, founded as AdAsia Holdings in April 2016, is a parent company of AdAsia Holdings, TalentMind, and CastingAsia. The organization aims to provide industries, businesses, and professionals with a suite of AI-based solutions to enable growth. Headquartered in Singapore, AnyMind Group has over 330 staff across 13 offices in 11 markets in Asia. The company's three core businesses are AdAsia Holdings, an ad tech company providing solutions for advertisers and publishers; CastingAsia, an influencer marketing tech company with products for marketers and influencers; and TalentMind, a human resource tech company with solutions for human resource and recruitment professionals.

Solution

AnyMind Group turned to Google Cloud and Google Workspace to meet its needs. The company launched its platforms and services on Google Cloud and rolled out Google Workspace to its fast-growing workforce. The business's Google Cloud architecture comprises App Engine, Cloud SQL, Cloud Storage, Compute Engine, and Cloud Pub/Sub. Cloud SQL provides the relational database and Cloud Storage provides the file storage for the AdAsia Digital Platform. Compute Engine virtual machines run AdAsia's proxy servers and other systems, with Docker containers used to run systems and applications in isolated, easy-to-deploy, easy-to-scale, portable environments. Cloud Pub/Sub provides middleware enabling messaging between AdAsia's applications. Google Workspace applications such as Slides, Sheets, and Docs were used for cross-regional teams to work together and produce quality outcomes.

Impact #1	The use of Google Cloud and Google Workspace has allowed AnyMind Group to effectively manage its rapid expansion across Asia. The company has been able to collaborate effectively across different countries and regions, improving the quality of their outcomes. Google Meet has been instrumental in keeping the company’s widely distributed workforce coordinated and up-to-date. The company has also been able to minimize the number of team members needed for back-end administration and maintenance tasks, with only one person needed to manage all back-end processes. With Google Cloud technologies well established and delivering value, AnyMind Group is continuing to grow rapidly, looking to expand its geographical reach and the number of industries to drive.

Impact #1

The use of Google Cloud and Google Workspace has allowed AnyMind Group to effectively manage its rapid expansion across Asia. The company has been able to collaborate effectively across different countries and regions, improving the quality of their outcomes. Google Meet has been instrumental in keeping the company’s widely distributed workforce coordinated and up-to-date. The company has also been able to minimize the number of team members needed for back-end administration and maintenance tasks, with only one person needed to manage all back-end processes. With Google Cloud technologies well established and delivering value, AnyMind Group is continuing to grow rapidly, looking to expand its geographical reach and the number of industries to drive.

Benefit #1	Enables the business to scale to support hundreds of new clients per week
Benefit #2	Cuts staff time to provide document edits by up to 15 minutes
Benefit #3	Automated scaling to accommodates 5X growth fluctuations in user numbers

Benefit #1

Enables the business to scale to support hundreds of new clients per week

Benefit #2

Cuts staff time to provide document edits by up to 15 minutes

Benefit #3

Automated scaling to accommodates 5X growth fluctuations in user numbers

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Overview

AnyMind Group's Growth and Collaboration Enabled by Google Cloud Technologies

Operational Impact

Quantitative Benefit