Conversica
Case Studies
Allen Samuels Chevrolet Buick GMC Enhances Customer Satisfaction Through AI-Based Automotive Service Assistant from Conversica
Overview
Allen Samuels Chevrolet Buick GMC Enhances Customer Satisfaction Through AI-Based Automotive Service Assistant from ConversicaConversica |
Sensors - Autonomous Driving Sensors | |
Automotive Telecommunications | |
Sales & Marketing | |
Smart Parking Vehicle-to-Infrastructure | |
Operational Impact
The implementation of the AI-based automotive service assistant, Emma, has significantly improved the operational efficiency of Allen Samuels Chevrolet Buick GMC. Emma's ability to engage potential service customers in natural, two-way email conversations has freed up the human service advisors to focus on the day’s appointments and ensuring long-lasting relationships between the dealership and their customers. Emma's non-pushy approach has been appreciated by customers, leading to better customer engagement. With Emma taking up the responsibilities of searching the database for customers who have been serviced in the last six months, tracking follow-up, and answering customers’ responses, the service advisors can now focus on what’s most important – in-store face-to-face interactions with customers. This has led to improved customer satisfaction and stronger customer relationships. | |