Altair Case Studies Addressing Automotive Design Development Challenges Through Simulation Driven Platform: A Case Study on Endurance Technologies

	Addressing Automotive Design Development Challenges Through Simulation Driven Platform: A Case Study on Endurance Technologies Altair

Addressing Automotive Design Development Challenges Through Simulation Driven Platform: A Case Study on Endurance Technologies

Altair

Technology Category	Analytics & Modeling - Digital Twin / Simulation Robots - Cartesian Robots
Applicable Industries	Automotive Equipment & Machinery
Applicable Functions	Product Research & Development Quality Assurance
Use Cases	Manufacturing Process Simulation Virtual Reality
Services	Hardware Design & Engineering Services Testing & Certification
Challenge	Auto Original Equipment Manufacturers (OEMs) are increasingly expecting their suppliers to move up the value chain and become development partners. This involves suppliers participating in joint Research & Development (R&D) activities from the conceptual stage, adopting a more collaborative approach to the entire product development process. The key factors for automotive supplier competitiveness include reduced product development time, first-time-right products, and high-value offerings with superior technology at affordable costs. However, automotive suppliers face challenges in having in-house simulation capabilities compared to OEMs due to budget constraints and difficulties in hiring and retaining expert manpower. Access to relevant data to validate designs and establishing robust virtual/test methodologies to match OEM expectations is another concern for suppliers. Read More
About Customer	Endurance Technologies is one of India’s leading automotive component manufacturing companies. It started with two aluminium casting machines in FY 1986 and has grown to operate 18 plants in India and 7 in Europe. Today, Endurance Technologies is the largest aluminium die casting manufacturer in India and one of the leading automotive component manufacturers in aluminium die casting (including alloy wheels), suspension, transmission and braking systems. The company has Innovation & Technology as its key focus areas and believes that R&D activities are critical to maintaining a leadership position in the industry and providing a competitive advantage. It has four dedicated R&D centers for each of its product businesses and a dedicated Intellectual Property (IP) cell. Read More
Solution	To overcome these challenges, OEMs are insisting component suppliers invest in simulation technologies. One of the ways to address these issues is to invest in simulation technologies that require an affordable initial investment, have low ownership costs, and provide reliable and proven codes. These tools should provide suppliers access to a broad range of solvers (a multi-physics environment) to meet their simulation requirements. They should also be easy to use so that existing manpower can quickly learn and develop proficiency. Altair HyperWorks®, through its patented units based licensing system, provides customers access to multiple solvers under one umbrella. This allows users to apply the correct solver based on the challenge at hand, thus making it a smart choice for the organization to achieve robust product design through reliable & accurate simulation tests, at an affordable investment. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Digital Twin / Simulation

Robots - Cartesian Robots

Applicable Industries

Automotive

Equipment & Machinery

Applicable Functions

Product Research & Development

Quality Assurance

Use Cases

Manufacturing Process Simulation

Virtual Reality

Services

Hardware Design & Engineering Services

Testing & Certification

Challenge

Auto Original Equipment Manufacturers (OEMs) are increasingly expecting their suppliers to move up the value chain and become development partners. This involves suppliers participating in joint Research & Development (R&D) activities from the conceptual stage, adopting a more collaborative approach to the entire product development process. The key factors for automotive supplier competitiveness include reduced product development time, first-time-right products, and high-value offerings with superior technology at affordable costs. However, automotive suppliers face challenges in having in-house simulation capabilities compared to OEMs due to budget constraints and difficulties in hiring and retaining expert manpower. Access to relevant data to validate designs and establishing robust virtual/test methodologies to match OEM expectations is another concern for suppliers.

About Customer

Endurance Technologies is one of India’s leading automotive component manufacturing companies. It started with two aluminium casting machines in FY 1986 and has grown to operate 18 plants in India and 7 in Europe. Today, Endurance Technologies is the largest aluminium die casting manufacturer in India and one of the leading automotive component manufacturers in aluminium die casting (including alloy wheels), suspension, transmission and braking systems. The company has Innovation & Technology as its key focus areas and believes that R&D activities are critical to maintaining a leadership position in the industry and providing a competitive advantage. It has four dedicated R&D centers for each of its product businesses and a dedicated Intellectual Property (IP) cell.

Solution

To overcome these challenges, OEMs are insisting component suppliers invest in simulation technologies. One of the ways to address these issues is to invest in simulation technologies that require an affordable initial investment, have low ownership costs, and provide reliable and proven codes. These tools should provide suppliers access to a broad range of solvers (a multi-physics environment) to meet their simulation requirements. They should also be easy to use so that existing manpower can quickly learn and develop proficiency. Altair HyperWorks®, through its patented units based licensing system, provides customers access to multiple solvers under one umbrella. This allows users to apply the correct solver based on the challenge at hand, thus making it a smart choice for the organization to achieve robust product design through reliable & accurate simulation tests, at an affordable investment.

Impact #1	Adoption of Altair simulation solutions effectively facilitated the achievement of reliable results, with test correlations, study product behaviour under several conditions and constraints, and also the exploration of various ‘what- if’ scenarios. These tools helped Endurance Technologies articulate and measure the costs and effects of possible design errors, while helping them arrive at simple yet accurate solutions for their complex engineering problems. Today HyperWorks technologies are playing a vital role in product development cycle and simulation has become an integral part of NPD process at Endurance Technologies. Endurance has developed its own Virtual Verification Process which is automated with the help of Altair Enterprise Solutions Group in order to cut short simulation lead times & improve the results consistency.

Impact #1

Adoption of Altair simulation solutions effectively facilitated the achievement of reliable results, with test correlations, study product behaviour under several conditions and constraints, and also the exploration of various ‘what- if’ scenarios. These tools helped Endurance Technologies articulate and measure the costs and effects of possible design errors, while helping them arrive at simple yet accurate solutions for their complex engineering problems. Today HyperWorks technologies are playing a vital role in product development cycle and simulation has become an integral part of NPD process at Endurance Technologies. Endurance has developed its own Virtual Verification Process which is automated with the help of Altair Enterprise Solutions Group in order to cut short simulation lead times & improve the results consistency.

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Overview

Addressing Automotive Design Development Challenges Through Simulation Driven Platform: A Case Study on Endurance Technologies

Operational Impact