Case Studies A motivated crew makes Raising Cane’s unstoppable

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	A motivated crew makes Raising Cane’s unstoppable

A motivated crew makes Raising Cane’s unstoppable

Technology Category	Application Infrastructure & Middleware - Data Exchange & Integration Platform as a Service (PaaS) - Connectivity Platforms
Applicable Industries	Food & Beverage Retail
Applicable Functions	Business Operation Human Resources
Services	Software Design & Engineering Services System Integration
Challenge	Raising Cane’s, a fast-casual restaurant brand, faced the challenge of maintaining a highly motivated and connected workforce across its 560+ locations, especially during the COVID-19 pandemic. The company needed a way to keep its Crew engaged, informed, and connected despite physical distancing and social restrictions. The challenge was to sustain the vibrant culture of service and community involvement that Raising Cane’s is known for, while also ensuring that employees felt valued and heard. Read More
About Customer	Raising Cane’s is a fast-casual restaurant brand known for its ONE LOVE® chicken finger meals. The company has built a vibrant culture centered on service, with a highly motivated team of frontline employees referred to as Crew. Raising Cane’s has over 560 locations and a dedicated fan base known as Caniacs. The company emphasizes a great Crew, cool culture, and active community involvement. All employees are required to spend time working various positions in the restaurant every year to stay connected to the restaurant’s roots and operations. The core workforce age ranges from 16 to 22 years old. Read More
Solution	To address the challenge, Raising Cane’s partnered with Firstup to develop a communication and engagement platform called 1LV Crew. Launched in October 2020, the platform quickly became a central hub for employees to connect, share ideas, and stay informed. The platform allows employees to submit thoughts, share fun moments, and stay safe. It also features short video messages from the Co-CEO and COO, AJ Kumaran, highlighting employee contributions and company updates. The platform promotes in-restaurant training, education opportunities, news alerts, and community involvement. Employees are encouraged to share comments, with over 90,000 comments in the first 8 months. The platform also supports Raising Cane’s Active Community Involvement, including donations to healthcare workers and fundraising efforts. Read More Log in to view content
Contents

Technology Category

Application Infrastructure & Middleware - Data Exchange & Integration

Platform as a Service (PaaS) - Connectivity Platforms

Applicable Industries

Food & Beverage

Retail

Applicable Functions

Business Operation

Human Resources

Services

Software Design & Engineering Services

System Integration

Challenge

Raising Cane’s, a fast-casual restaurant brand, faced the challenge of maintaining a highly motivated and connected workforce across its 560+ locations, especially during the COVID-19 pandemic. The company needed a way to keep its Crew engaged, informed, and connected despite physical distancing and social restrictions. The challenge was to sustain the vibrant culture of service and community involvement that Raising Cane’s is known for, while also ensuring that employees felt valued and heard.

About Customer

Raising Cane’s is a fast-casual restaurant brand known for its ONE LOVE® chicken finger meals. The company has built a vibrant culture centered on service, with a highly motivated team of frontline employees referred to as Crew. Raising Cane’s has over 560 locations and a dedicated fan base known as Caniacs. The company emphasizes a great Crew, cool culture, and active community involvement. All employees are required to spend time working various positions in the restaurant every year to stay connected to the restaurant’s roots and operations. The core workforce age ranges from 16 to 22 years old.

Solution

To address the challenge, Raising Cane’s partnered with Firstup to develop a communication and engagement platform called 1LV Crew. Launched in October 2020, the platform quickly became a central hub for employees to connect, share ideas, and stay informed. The platform allows employees to submit thoughts, share fun moments, and stay safe. It also features short video messages from the Co-CEO and COO, AJ Kumaran, highlighting employee contributions and company updates. The platform promotes in-restaurant training, education opportunities, news alerts, and community involvement. Employees are encouraged to share comments, with over 90,000 comments in the first 8 months. The platform also supports Raising Cane’s Active Community Involvement, including donations to healthcare workers and fundraising efforts.

Impact #1	1LV Crew has revolutionized awareness of what’s happening in the restaurants and the connection between Crewmembers at all levels of the business.
Impact #2	The platform has become the go-to spot for information on in-restaurant training, education opportunities, news alerts, and community involvement.
Impact #3	Employees share everything from time-saving and quality-improving work processes to excitement over new restaurant openings and community events.

Impact #1

1LV Crew has revolutionized awareness of what’s happening in the restaurants and the connection between Crewmembers at all levels of the business.

Impact #2

The platform has become the go-to spot for information on in-restaurant training, education opportunities, news alerts, and community involvement.

Impact #3

Employees share everything from time-saving and quality-improving work processes to excitement over new restaurant openings and community events.

Benefit #1	30K increase in employee engagement.
Benefit #2	500+ locations connected through the platform.
Benefit #3	More than 90,000 comments in the first 8 months.

Benefit #1

30K increase in employee engagement.

Benefit #2

500+ locations connected through the platform.

Benefit #3

More than 90,000 comments in the first 8 months.

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Overview

A motivated crew makes Raising Cane’s unstoppable

Operational Impact

Quantitative Benefit