Case Studies A Global Web Publishing Solution

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	A Global Web Publishing Solution

A Global Web Publishing Solution

Technology Category	Analytics & Modeling - Predictive Analytics Application Infrastructure & Middleware - Data Exchange & Integration Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries	Retail
Applicable Functions	Sales & Marketing Business Operation
Services	Cloud Planning, Design & Implementation Services Software Design & Engineering Services System Integration
Challenge	The customer required a global partner to manage their publishing on their homepage and internal channels, staying in line with local market requirements and delivering quick turnaround times. The customer needed content publishing services for its United States, Canada, Hong Kong, Netherlands, Switzerland, Austria, and United Kingdom markets. Read More
About Customer	The customer is a global retailer that serves millions of customers every day with exceptional products and thousands of retail stores. They publish content in a variety of languages on a daily basis — both on their public-facing website and internal channels. These communications need to be available quickly to keep customers and internal partners informed about the company’s latest offerings. The customer trusts Lionbridge to deliver timely publishing on its internal and external websites and provide SEO consultancy services to optimize their web presence. The customer and Lionbridge have been partners in publishing for almost 10 years. Read More
Solution	Lionbridge designed a custom web publishing solution to manage and support the customer’s publishing and translation needs. Lionbridge publishes content for the customer’s public-facing website, menus, and mobile apps. Lionbridge also publishes and translates content from the customer’s internal channels into French for Canadian channels. Lionbridge’s 22-hour, 5 day a week model allows the team to handle any request from the customer at a moment’s notice. With specialists in Mumbai, Jinan, Costa Rica, and Dublin, Lionbridge’s global presence ensures all requests can be addressed in a timely manner. Lionbridge also provides SEO consultancy services for the customer, assisting with the creation of metadata and keyword research and driving web traffic to the customer’s homepage. By working to optimize the customer’s web presence, Lionbridge is able to ensure customers have a positive experience on the customer’s website and are able to find the information they need. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Predictive Analytics

Application Infrastructure & Middleware - Data Exchange & Integration

Platform as a Service (PaaS) - Application Development Platforms

Applicable Industries

Retail

Applicable Functions

Sales & Marketing

Business Operation

Services

Cloud Planning, Design & Implementation Services

Software Design & Engineering Services

System Integration

Challenge

The customer required a global partner to manage their publishing on their homepage and internal channels, staying in line with local market requirements and delivering quick turnaround times. The customer needed content publishing services for its United States, Canada, Hong Kong, Netherlands, Switzerland, Austria, and United Kingdom markets.

About Customer

The customer is a global retailer that serves millions of customers every day with exceptional products and thousands of retail stores. They publish content in a variety of languages on a daily basis — both on their public-facing website and internal channels. These communications need to be available quickly to keep customers and internal partners informed about the company’s latest offerings. The customer trusts Lionbridge to deliver timely publishing on its internal and external websites and provide SEO consultancy services to optimize their web presence. The customer and Lionbridge have been partners in publishing for almost 10 years.

Solution

Lionbridge designed a custom web publishing solution to manage and support the customer’s publishing and translation needs. Lionbridge publishes content for the customer’s public-facing website, menus, and mobile apps. Lionbridge also publishes and translates content from the customer’s internal channels into French for Canadian channels. Lionbridge’s 22-hour, 5 day a week model allows the team to handle any request from the customer at a moment’s notice. With specialists in Mumbai, Jinan, Costa Rica, and Dublin, Lionbridge’s global presence ensures all requests can be addressed in a timely manner. Lionbridge also provides SEO consultancy services for the customer, assisting with the creation of metadata and keyword research and driving web traffic to the customer’s homepage. By working to optimize the customer’s web presence, Lionbridge is able to ensure customers have a positive experience on the customer’s website and are able to find the information they need.

Impact #1	Lionbridge has completed over 14,000 requests for publishing on the customer’s homepage.
Impact #2	These requests have included translation, app updates, new country site launches, web updates, new page creation, migration of content from one leading CMS to another, redirecting URLs from old to new content, and removal of outdated content.
Impact #3	For the customer’s internal channels, Lionbridge has provided content design, management, and editing, translation of content into French Canadian, detailed reporting capabilities and key performance indicators, extensive intranet quality assurance, and the launch of several new sites, including a page on staff training resources.

Impact #1

Lionbridge has completed over 14,000 requests for publishing on the customer’s homepage.

Impact #2

These requests have included translation, app updates, new country site launches, web updates, new page creation, migration of content from one leading CMS to another, redirecting URLs from old to new content, and removal of outdated content.

Impact #3

For the customer’s internal channels, Lionbridge has provided content design, management, and editing, translation of content into French Canadian, detailed reporting capabilities and key performance indicators, extensive intranet quality assurance, and the launch of several new sites, including a page on staff training resources.

Benefit #1	Lionbridge has completed over 14,000 requests for publishing on the customer’s homepage.

Benefit #1

Lionbridge has completed over 14,000 requests for publishing on the customer’s homepage.

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Overview

A Global Web Publishing Solution

Operational Impact

Quantitative Benefit