Alteryx Case Studies 7-ELEVEN Brings Key Promotions Insights IN-HOUSE
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7-ELEVEN Brings Key Promotions Insights IN-HOUSE

Alteryx
Analytics & Modeling - Real Time Analytics
Retail
Sales & Marketing
Predictive Replenishment
Data Science Services
7-Eleven, a multinational convenience store chain, was seeking a solution that could be used by business users on a daily basis without much technical support. They needed to get results quickly to share with external business associates, and provide multiple capabilities at a marginal cost. The company wanted to bring all of their vendor data sources together into one output to get deeper insights into their promotions to see what’s working and what’s not.
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7-Eleven is a multinational convenience store chain based in the United States. It operates, franchises, and licenses more than 68,000 stores in 17 countries. The company offers a range of products, including beverages, candy, prepared foods, dairy, deli, bakery, snacks, grocery, non-foods, gasoline, and alcohol. 7-Eleven is known for its iconic Slurpee, Big Gulp, and other proprietary products. The company was looking for a solution to bring all of their vendor data sources together into one output to get deeper insights into their promotions.
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7-Eleven implemented Alteryx Server to bring all of their vendor data sources together into one output. This allowed them to get deeper insights into their promotions to see what’s working and what’s not. They also used the Server platform for sharing insights with their management teams. They were able to send them daily snapshots of reports that are running on an automated schedule. This justified the time savings they were getting. The implementation of Alteryx Server allowed 7-Eleven to do in-house analytics without needing to have an army of analysts.
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7-Eleven was able to bring all of their vendor data sources together into one output to get deeper insights into their promotions.
They were able to share insights with their management teams using the Server platform.
They were able to send daily snapshots of reports that are running on an automated schedule to their management teams.
Previously, requesting a vendor report or initiative could take up to 1,000 hours. Now they can build out a workflow for these reports in about an hour.
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