Google Cloud Platform Case Studies Bareksa: Leveraging Google Kubernetes Engine for Rapid Growth and Enhanced Customer Satisfaction

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	Bareksa: Leveraging Google Kubernetes Engine for Rapid Growth and Enhanced Customer Satisfaction Google Cloud Platform

Bareksa: Leveraging Google Kubernetes Engine for Rapid Growth and Enhanced Customer Satisfaction

Google Cloud Platform

Technology Category	Analytics & Modeling - Big Data Analytics Analytics & Modeling - Machine Learning
Applicable Industries	Buildings Construction & Infrastructure
Applicable Functions	Product Research & Development
Use Cases	Leasing Finance Automation Time Sensitive Networking
Services	Cloud Planning, Design & Implementation Services System Integration
Challenge	Bareksa, an Indonesian fintech startup, was founded in 2013 with the mission to provide investment opportunities to the rapidly growing middle class in Indonesia. However, as the popularity of the platform grew, Bareksa found itself struggling to scale services during spikes in customer demand. This was a significant issue for a startup that relied on speed and 100% reliability to succeed. Additionally, its engineering team was spending a significant amount of time on DevOps tasks, such as provisioning servers and managing databases, leaving little time for creating innovative fintech solutions to grow the business. Bareksa was operating in a monolithic on-premise environment, with physical servers and a self-managed database, which was proving to be inefficient and time-consuming. Read More
About Customer	Bareksa is an Indonesian fintech startup that offers an online mutual fund marketplace and robo advisory service. The company aims to provide investment opportunities to millions of Indonesians who are joining the middle classes. Bareksa's digital platform opens access to a wealth of investment opportunities, allowing Indonesians to grow their wealth and plan for a secure future. In 2021, Bareksa won Series C investment from ride-hailing giant and super-app Grab. The company operates with a lean team of only three DevOps engineers tasked with keeping the platform running 24/7, regardless of market swings or fluctuations in customer demand. Read More
Solution	To overcome these challenges, Bareksa decided to migrate to Google Cloud, adopting Google Kubernetes Engine (GKE) as its scalable infrastructure, and Cloud SQL as its relational database. This move allowed Bareksa to seamlessly autoscale compute power for its hundreds of services with just six nodes, significantly improving operational efficiency and platform performance. The migration also freed up the engineering team to focus on product innovation, such as real-time market analysis and product customization. Additionally, the deployment of Cloud SQL as Bareksa's scalable relational database reduced the time spent on configuring and managing databases by 60%. Bareksa also switched to Google Workspace as its productivity solution, which improved workflows and collaboration, and ensured the safe and secure handling of sensitive financial data. Read More Log in to view content
Contents

Technology Category

Analytics & Modeling - Big Data Analytics

Analytics & Modeling - Machine Learning

Applicable Industries

Buildings

Construction & Infrastructure

Applicable Functions

Product Research & Development

Use Cases

Leasing Finance Automation

Time Sensitive Networking

Services

Cloud Planning, Design & Implementation Services

System Integration

Challenge

Bareksa, an Indonesian fintech startup, was founded in 2013 with the mission to provide investment opportunities to the rapidly growing middle class in Indonesia. However, as the popularity of the platform grew, Bareksa found itself struggling to scale services during spikes in customer demand. This was a significant issue for a startup that relied on speed and 100% reliability to succeed. Additionally, its engineering team was spending a significant amount of time on DevOps tasks, such as provisioning servers and managing databases, leaving little time for creating innovative fintech solutions to grow the business. Bareksa was operating in a monolithic on-premise environment, with physical servers and a self-managed database, which was proving to be inefficient and time-consuming.

About Customer

Bareksa is an Indonesian fintech startup that offers an online mutual fund marketplace and robo advisory service. The company aims to provide investment opportunities to millions of Indonesians who are joining the middle classes. Bareksa's digital platform opens access to a wealth of investment opportunities, allowing Indonesians to grow their wealth and plan for a secure future. In 2021, Bareksa won Series C investment from ride-hailing giant and super-app Grab. The company operates with a lean team of only three DevOps engineers tasked with keeping the platform running 24/7, regardless of market swings or fluctuations in customer demand.

Solution

To overcome these challenges, Bareksa decided to migrate to Google Cloud, adopting Google Kubernetes Engine (GKE) as its scalable infrastructure, and Cloud SQL as its relational database. This move allowed Bareksa to seamlessly autoscale compute power for its hundreds of services with just six nodes, significantly improving operational efficiency and platform performance. The migration also freed up the engineering team to focus on product innovation, such as real-time market analysis and product customization. Additionally, the deployment of Cloud SQL as Bareksa's scalable relational database reduced the time spent on configuring and managing databases by 60%. Bareksa also switched to Google Workspace as its productivity solution, which improved workflows and collaboration, and ensured the safe and secure handling of sensitive financial data.

Impact #1	The migration to Google Cloud and the adoption of Google Kubernetes Engine (GKE) and Cloud SQL significantly improved Bareksa's operational efficiency and platform performance. The engineering team was able to focus more on product innovation, leading to the development of new product features and an improved customer satisfaction rating. The switch to Google Workspace enhanced the team's ability to optimize workflows and collaborate effectively, while also ensuring the secure handling of sensitive financial data. Furthermore, the company is now able to plan for the next stage of its mission, which involves creating a more curated financial product range for its customers through big data analytics using BigQuery.

Impact #1

The migration to Google Cloud and the adoption of Google Kubernetes Engine (GKE) and Cloud SQL significantly improved Bareksa's operational efficiency and platform performance. The engineering team was able to focus more on product innovation, leading to the development of new product features and an improved customer satisfaction rating. The switch to Google Workspace enhanced the team's ability to optimize workflows and collaborate effectively, while also ensuring the secure handling of sensitive financial data. Furthermore, the company is now able to plan for the next stage of its mission, which involves creating a more curated financial product range for its customers through big data analytics using BigQuery.

Benefit #1	Assets under management (AUM) grew by 500% in just one year after migrating to Google Cloud.
Benefit #2	Time spent on database management tasks was reduced by 60% with the deployment of Cloud SQL.
Benefit #3	Customer satisfaction rating improved from 3.8 to 4.7 due to a more resilient platform and a steady stream of new product features.

Benefit #1

Assets under management (AUM) grew by 500% in just one year after migrating to Google Cloud.

Benefit #2

Time spent on database management tasks was reduced by 60% with the deployment of Cloud SQL.

Benefit #3

Customer satisfaction rating improved from 3.8 to 4.7 due to a more resilient platform and a steady stream of new product features.

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Overview

Bareksa: Leveraging Google Kubernetes Engine for Rapid Growth and Enhanced Customer Satisfaction

Operational Impact

Quantitative Benefit